Would You Rather Be Rich or Famous? This is Not a Trick Question" by Mark Joyner"Champagne wishes and caviar dreams..."
Most of us yearn for wealth and fame, and yet secretly believe that those commodities are beyond our reach -- that they are reserved for others, not us.
What if I told you that most of
rich and famous people in world became rich and famous simply because they knew how to ethically influence media? And what if I told you that if you could learn their publicity secrets, wealth and fame are yours for asking?
The truth is, there is no method more powerful or less costly for creating fame or fortune than publicity
Publicity starts with a news release. The news release is one of world's best marketing tools, but is also that wretched thing that often shatters hopes of all who dare to seek publicity. But stick with me and I'll show you how to get upper hand that will put you far ahead of all others who have tried and failed.
Most experienced business people have a story to tell about their attempts at getting publicity -- and it always ends with same question: "Why do I even bother?"
The fact is that millions of dollars worth of publicity is available to anyone who knows how to get it. The sobering fact that 90% or more of news releases received by editors end up in trash. Nothing annoys busy editors more than news releases that are poorly written. More particularly, there are 3 mistakes -- and these are serious, fatal errors that most people make with news releases.
