Why Write Articles to Promote your Book? Judy Cullins c 2004 All Rights ReservedReach 15,000 to 100,000 targeted buyers every week Online. That's
best reason I know to write and submit how-to articles to opt-in ezines and top web sites. get more book sales.Now, that's real exposure! And it's totally targeted because these people visit sites and subscribe to ezines who feature your topics of expertise. Your coach now has over 105 articles circulating and these have brought her over one-third her monthly income.
The second best reason is that promoting your book through articles is fre*e. You subscribe to ezines, then submit your short Online articles to your online subscribers. All you do is write and submit your article once a week to ezines and top web sites. Your coach's articles are now on 900 other people's web sites with a URL link back to her site. Think about those increased sales, mainly because they are targeted.
The third best reason is that this promotion method takes little time to accomplish, maybe nine hours a week. You write a short article from 300-800 words, get it edited and send it off. You can send to over 10 opt-in ezines at once with just one click. That's exposure to over 15,000 potential customers. You may spend an hour writing at first, but soon, you will produce a great article much faster.
If you don't want to learn how to do this from a good coach or teleclass, enroll an inexpensive assistant, and let her do this promotion. Delegating this task has made your coach's time promoting even less than nine hours. You can expand your business and book sales so much more when you follow coach's motto: "Do what you do best and hire rest."
More Reasons to Write and Submit Articles
4. Submitting articles is 7 times as effective as advertising because when you submit many articles, you become known as savvy expert. Your potential buyers appreciate your fre*e information and will eventually trust you enough to buy from you.
Just sheer numbers of these articles you submit with your proper signature box at bottom can bring 10-50 new ezine subscribers each time. This free advertising box attracts people to your Web site, where, if you have proper copywriting with marketing pizzazz, you will sell many books or services.
Start writing a few articles, keep them until you have ten to submit.As you submit them, write a new article once a week. When you submit 20 or so, you will become a household name. Ezine publishers and sites will publish them People who visit site or read ezine will also ask you if it's OK they use your article. Of course it is!
They will send your articles to their business associates, who, if they produce an ezine or have a Web site, will also publish your article. Talk about viral marketing! You can also write short tip articles from 100-300 words. You coach now expands her market to people who don't want a lot of information--just facts, please.
Coach's Tip: Be sure to send a thank you each time someone emails you saying they want to publish your article. After you thank the, ask for permission to add their email to your ePublishers email list. When you keep track of all supporters in an email list, they become your 24/7 sales force. Your coach sends new articles and tips each week to over 150 ePublishers she collected emails from. Now, that's viral marketing at its best!
