Writing: Why Publishers Buy Books: 28 Reasons

Why Publishers Buy Books: 28 Reasons

Written by Catherine Franz

Editors will buy a book for one or more of repparttar

following reasons:

1. The author's previous books have sold well 2. They love a book and think it will sell 3. They think a book will sell 4. They love it enough to publish, regardless of its commercial potential 5. It's a book that deserves to be published because of its value to a cause or repparttar 129174 country 6. An editor is passionate enough about it to overcome any doubts repparttar 129175 house may have about repparttar 129176 book 7. A new editor has arrived from another house and its building a list 8. The publisher has repparttar 129177 opportunity to reflag a successful author from another house 9. The book will be repparttar 129178 first in a series with strong growth potential 10. The idea for repparttar 129179 book is brilliant 11. The idea for repparttar 129180 book is timely 12. The writing is superb 13. The title alone will sell books 14. An author's promotion plan guarantees a book's success 15. The author is a media magnet who can guarantee enough publicity to make a book successful 16. The author has a national platform such as a column or a radio or television show that will guarantee continuing exposure for repparttar 129181 book 17. The publisher thinks that a book will backlist and become an evergreen (like evergreen tree -- sells for long long time) 18. The book has subsidiary rights potential including book

Promote your work: Get your book reviewed

Written by Edward Hasting-Evans

So you've written your first novel, short story, comic book or other work and it's good. You have now also got a publisher interested or you are going down one of repparttar

many self-publishing roots (such as ebooks/e-books or we-publish.com as examples). So it's time to sit back and enjoy repparttar 129172

fruits of your hard labour to date, right? Unfortunately, no.

Publishers of any kind are first and foremost in a business. This means they are driven by repparttar 129173 desire to make profits and some will have shareholders to answer for. They also realise that most first-time authors are unlikely to sell many books, so with repparttar 129174 cost of printing there will be little money for promotion. This essentially means that you have to do most (if not all) of repparttar 129175 work to ensure that people know your work exists. Because if people don't know it's there, they definitely can not buy it.

But as an author repparttar 129176 prospect of promotion can be daunting, and it will certainly be very hard work. I am sad to say that there is no easy guaranteed formula. However, there are ways and means of promoting your work that are not as expensive as others, and they can be very effective. For example, getting your book reviewed.

Many people will choose to read reviews of books before they purchase and this typically means visiting repparttar 129177 internet and trying to find out what people are saying. If your book is not reviewed no one will read about it, and sales will suffer for it.

There are many sites out there that carry book reviews in one form or another, however some are more likely to increase sales than others, so it is these you should focus most of your effort on, at least initially. For starters you may have noticed that on portalmania there are links to Amazon.com and Amazon.co.uk with every review (see an example here: Harry Potter and repparttar 129178 Order of repparttar 129179 Phoenix). These links go directly to a page where a visitor can buy repparttar 129180 book, so they've just read a review saying your work is good and have a quick easy option to buy, through a reputable company. Such a direct link will help to increase sales because you are not relying on them to remember and then find repparttar 129181 book next time they are at their local book store (who may not even be carrying it!). So start searching at Google, Yahoo!, or one of repparttar 129182 other engines and see what's on offer.

Now you've got a list of sites that review books and you need to approach them. As far as I know all (or at least 99.9999999...%) of sites will be more than happy to be contacted by authors who wish to have their work reviewed. A fair few also have some form of mechanism for doing this, such as with portalmania's contribute and many others do as well.

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