As competition within online affiliate sales arena rises to a fierce boil, affiliate sellers expecting any degree of success must first find effective methods to set themselves apart from crowd.An uninitiated affiliate may expect to make sales simply by placing a referral link on his website, or by distributing link in an email. On other hand, a seasoned affiliate seller knows that a unique marketing twist of one sort or another must be built into campaign for a satisfying profit to be realized.
One tested and proven method is to develop a unique landing webpage for each and every affiliate campaign engaged.
A landing page is nothing more than a proprietary webpage owned by affiliate seller, hosted on his website, and and located at a URL within that domain. A well developed landing page will not only contain actual affiliate referral link, but will also serve as an introduction to product or service being offered, and will warm customer prior to directing her to main sales page.
Here we present three types of affiliate landing pages that have been proven effective in promoting a broad range of products and services.
However, reader should note that no particular order of effectivenes is presented here. Determining best type of landing page for a particular affiliate campaign will be a matter of careful consideration and diligent testing.
Landing Page #1 - The Product Review
This style of page takes form of a factual and objective report, and should be completely free of any wording that attempts to sell. Direct experience with product is a must, as writer will be providing her or his own first hand observations regarding benefits and problems that arise while actually putting product or service to use.
Typically, a single product is reviewed for sake of simplicity. Yet some successful landing pages do feature reviews of multiple products within a given category. In this case, each individual product should be rated by means of an easy to understand system, ie. one to five "stars."
For sake of credibility, product review must reveal both positive and negative product attributes. Still, positive factors should firmly overshadow negative in a realistic and honest sense. If not, look for a different product to promote.