Marketing: Which is Better - Digital or Offset Printing?

Which is Better - Digital or Offset Printing?

Written by Brett Curry

As technology continues to improve, repparttar

quality of digital prints also improves. Technology advancements have also made it easier for more and more businesses to enter repparttar 119719

printing industry. Good digital printers cost a few thousands dollars…good offset printing presses may cost a few million dollars.

For those companies interested in conveying repparttar 119720 best possible image at all times, it is important to evaluate which printing process will bring repparttar 119721 greatest result.

Let’s compare repparttar 119722 two processes briefly:

Digital Printing: If you want a sample of digital printing, simply look at a piece that you print from your inkjet printer at your home or office. Digital printing uses a series of dots printed on top of repparttar 119723 paper that form an image.

Headline Writing Can Lead To Fortunes! Here Are The Basics Of Writing Headlines.

Written by George Dodge

Headlines attract attention. Headlines generate interest. The time spent writing headlines can pay you back many times over.

Do you have a product or service to sell? How do you attract new customers, clients, prospects, leads or patients?

Most likely you attract them through repparttar written word in some sort of advertising, articles, or press release. In each case you need a headline.

In fact, every printed document you publish should have a headline on it. Yes, even including your business card, if you have one!

So, what should go in your headline? Below are seven headline ideas that have proved profitable in repparttar 119718 past. Remember repparttar 119719 goal of repparttar 119720 headline is to stop your reader dead in their tracks and get them to read further in to your sales copy.

1). Answer repparttar 119721 question, "What's In It For Me?" Offer repparttar 119722 reader a big benefit or promise of they continue reading. Here are a few examples: * The Secret of Making People Like You * Who Else Wants A Screen Star Figure? * You Can Laugh At Money Worries - If You Follow This Simple Plan * How to Win Friends and Influence People * Discover The Fortune That Lies Hidden In Your Salary The promise can be either explicit or implied, but it must be clear to repparttar 119723 reader.

2). Tightly target your headlines. Don't write your headline to everyone. A headline written to everyone in reality is written to no one. Grab repparttar 119724 attention of a very specific target audience by mentioning them by name. Here are some examples of tightly targeted headlines.

* You Can Laugh At Money Worries - If You Follow This Simple Plan * Discover The Fortune That Lies Hidden In Your Salary * To People Who Want To Write - But Can't Get Started * To Men Who Want TO Quit Work Someday * For repparttar 119725 Woman Who Is older Than She Looks * CAR Owners ... Save ONE GALLON OF GAS In Every TEN * GIRLS...Want Quick CURLS? * Attention Small Business Owners: Why Doesn't Your Advertising Work? Finally, You Can Stop Wasting Good Money On Useless Advertising! FREE Report Reveals How To Get More Customers In A Month Than You Now Get All Year - Guaranteed! Call 1-877-232-9362, Toll-Free, 24 hr., For FREE Recorded Message Now! 3). Do you have something new and exciting to offer? Try writing headline like these:

* New Cake-Improver Gets Your Compliments Galore! * Great New Discovery Kills Kitchen Odors Quick! - Makes Indoor Air "Country Fresh" * Announcing... The New Edition Of The Encyclopedia That Makes It Fun To Learn Things * Announcing The New FORD CARS For 2006 * Breakthrough Money-Making Secrets That Sex Sites Do Not Want You to Find Out About - Uncovered And Revealed Inside! * Breakthrough Internet Marketing Group Uncovers The Secrets To Getting Rich On The Web Using Simple Math Strategies! 4) Got a quick and easy solution to a problem? People are always looking for faster and easier ways to do things, so let them know.

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