Turn Your Ad Copy into a Goldmine!

Written by Jason A. Martin


Today, more than ever, it is crucial that your ad copy explodesrepparttar reader’s curiosity. Are you interested in simple yet powerful ways to improve your ad copy so your readers will rush to action? Invoking a reader’s call to action can be communicated in various effective ways. Great ad copy is more than simply plain conversation; it takes special style. The words must be ordered in such a way that they unlockrepparttar 100592 reader’s mind and walk right in.

Think about your ad copy for a moment. Does it inspire and thrust you into a blind rush to action? If not, take a giant step into increased profits today by enhancing your ad copy withrepparttar 100593 following tips.

CALL TO ACTION

To some, this might seem like an obvious step in crafting great ad copy. However, it is left out time and time again. Readers need to be told what you want them to do. Considerrepparttar 100594 following two examples:

Ad One: We guarantee you will lose up to 50 pounds safely with our new diet pill!

Ad Two: Take our new diet pill today and lose up to 50 pounds safely—guaranteed!

You probably noticed that Ad Two has a stronger pull to action. Ad One represents a common advertising line seen today. There is no call to action in this line. It hopes you will come torepparttar 100595 conclusion that you need to take their pill. Ad Two is not only telling yourepparttar 100596 same information but also commanding that you takerepparttar 100597 pill and do so now.

WEAK PURSUASION

Weak persuasion attempts in your ad copy will completely destroy any chance for action you had. Many times ad copy can make calls to action that are too subtle. When this happens,repparttar 100598 whole attempt is outrepparttar 100599 window. Let’s take a peak at a couple examples:

Ad Copy One:

Our new patented technology will assist you in promoting your website to its fullest potential. Order your copy of XYZ today!

Ad Copy Two:

Our new patented technology will assist you in promoting your website to its fullest potential. You’ll wonder how you ever managed without it. Order your copy of XYZ right now!

Ad Copy One, while having a call to action, has a somewhat weak closing. It leftrepparttar 100600 door wide open forrepparttar 100601 reader to ponderrepparttar 100602 action, which normally means no closure. Ad Copy Two adds a power line beforerepparttar 100603 closing attempt that givesrepparttar 100604 readerrepparttar 100605 feeling of doing too much work andrepparttar 100606 thought that this tool is a requirement. Additionally, I changed “today” with “right now” to strengthenrepparttar 100607 added line. Let us look at some other persuading calls torepparttar 100608 reader.

  • You’ll receive all these benefits:
  • You’ll be glad you did.
  • Supply is limited.
  • Your gift/donation/etc is tax-deductible.
  • We know you’ll agree that …
  • You simply can’t lose.
  • Don’t wait another minute.
  • Reserve your copy today.


Unique Free Advertising.

Written by Alan Richardson


Unique Free Advertising.

The most successful advertising is obviously expensive. There are ways of free advertising that over time will Work out to be just as profitable to you.

Everybody, at some point, has brought a product overrepparttar Internet. If you likerepparttar 100591 product then write a testimonial Forrepparttar 100592 business you brought it from. Say how much you like The product and how it benefited you and letrepparttar 100593 business use Your testimonial if they include your signature file atrepparttar 100594 end.

We have all seen websites with discussion boards on them, post Your message there, be it a question or compliment. Again, leave Your signature file there for all visitors to see.

If you come across a website that you highly enjoy, write a review For it. Explain what you like aboutrepparttar 100595 site, for example, design, Services, ease of use etc. Sendrepparttar 100596 review torepparttar 100597 owner and tell them That they can use it if, yet again, they include your signature file.

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