How many bull's-eyes are painted on your back?Actually, there are probably so many on you, they would have to cover your whole body, not just your back.
What am I talking about? Targeting.
It's important in business that you target
right kind of people for marketing your product or opportunity, right?
Well, have you ever wondered how many others out there have their sites on you?
Sometimes I think Internet is like a big game of darts, only object of game is simply to hit board, nothing else. When you do hit board, you get points, and those points translate into dollars.
Sounds simple, right?
It would be, except there are 30 million people constantly throwing darts at same time. Darts are flying everywhere, bouncing off each other, sticking into everything, and sheer numbers of them completely blank out any view of board. Consequently, there is an area about 100 feet in diameter that is covered in darts. Few people really know where board actually is, and fewer still have ever seen bull's-eye.
So, what happens? Well, with no one really knowing where to shoot anymore, they try following three tactics.
1 -- They throw blindly, hoping to hit eventually. 2 -- They recruit others to throw on their behalf, thereby increasing total number thrown and chances of hitting mark. 3 -- They forget throwing, and begin to sell darts, "how to throw darts" manuals, and maps of where to find board to those still convinced that throwing is worth effort.
