Oh yeah, we're all allergic to being poor and it stuffs us up so we can't smell.

Am I trying to cut anybody down here? No, not really. I mean, I love both fishing and Internet marketing. It's just that I've always made my points on opposite side of fence. If I tell you I caught a big fish, I'll back that up by getting it out of freezer and having you over for dinner.

In truth, some of BIG marketers DO deliver what they promise. You do need to be careful, however, because there are plenty that don't.

Realize that even though sales copy is written so that is sounds like their deepest desire is to help you out, true overall objective is to make sales. That's ok, that's what we are all trying to do. I like making money just as much as next guy. I'm just saying be sure you know exactly what you are going to get for your money before you spend it. Don't buy into something on hype of what it might do for you. Demand to KNOW what it WILL do.

There are marketers who deliver on their promises and do their best to be supportive of their product or service, however, there are plenty that are too concerned about making next sale to follow up on yours.

Make sure you are getting what you want before you buy. If you're not sure that you will, ask questions. If they are unwilling to answer, more than likely their fish isn't as big as they said it was.

As for real fishermen, there's only been one that ever fed as many people with his fish as he claimed he could.

That was Jesus, and he over delivered.

As far as I know, though, Jesus isn't involved in Internet marketing, so trust carefully.

All this leaves me to wonder, does anyone out there really know what we all started throwing darts at to begin with?

And where do people get 'maps to dart board' if they haven't seen it themselves?

So basically what we have is people that have never thrown darts, or have given up throwing darts, selling information on how to throw darts to those still throwing darts. Plus those throwing darts are acting blindly on information they buy, and recruiting others to throw blindly along with them?

Well, I don't know about you, but it seems that no matter what your dart throwing tactics are, you still not guaranteed to hit anything simply because of sheer numbers of competitors.

So what's my advice on matter?

Simple. Put up another dart board, and charge people to throw at it.

In other words, think beyond regular game. Innovate. Create. Re-think. You can't always repeat others success if their success still dominates market. Learn principles and then re-define them to work with your own plans.