The Nuts And Bolts Of Traffic Exchanges

Written by Anna-Marie Stewart


Traffic Exchanges. What are they? How do they work? What do they do?

First of all, a "Traffic Exchange" is exactly that, a way to exchange traffic, a way to get visitors to your site. This happens by you visiting sites, in exchange for pageviews to your site.

There are LOTS of Traffic Exchanges out there. Some good, some bad, but most of them work in basicallyrepparttar same ways. You join, visit sites, refer others and build up credits.

There are 2 main types of Traffic Exchanges (there`s actually a few more types of exchanges, but these arerepparttar 120952 ones we`ll concentrate on here): Manual Surf and Auto Surf.

With manual surf, you have to click on a button to get torepparttar 120953 next site, with auto surf, you can sit back and watchrepparttar 120954 pages change automatically, without having to lift a finger. Nowadays,repparttar 120955 trend seems to be thatrepparttar 120956 exchanges offer multiple choices for surfing: manual, auto, different timers (15, 20 or 30 seconds before next site). A lot of them now offer games while surfing, as a chance to earn extra credits.

Traffic Exchanges give out credits and bonuses in a multitude of ways. Some give bonus credits for signing up, or for referring others, or even while you`re surfingrepparttar 120957 exchange, after you`ve visited a certain amount of sites. Almost ALL Traffic Exchanges give you a percentage ofrepparttar 120958 credits your referrals build up, so it`s always a good idea to build a good downline in them. Some exchanges let you use your credits in different ways too: buying banner impressions, lottery tickets, referrals, scratchcards, just to name a few

One thing to take serious note of isrepparttar 120959 timers, and how long it actually takes your page to load, If you`re using a 15 second timer, and your page takes 20 seconds to load, people won`t see it before it`s time to click on torepparttar 120960 next site. The best pages to use in Traffic Exchanges are small, fast loading, attention grabbing so-called "splash pages". You can link torepparttar 120961 page you want people to see fromrepparttar 120962 splashpage, or add a box where people can request more information via email. If you can make your splash page interesting enough, then getting people to click a link on it shouldn`t be too hard.

If what you need is a ton of quick hits to your sites, use autosurfers with 15 second timers. You can still get signups/requests for more info IF your site loads fast enough, and really yells out torepparttar 120963 viewer. If you want your site to actually be seen, with maybe better signup rates, opt forrepparttar 120964 manual exchanges and 30 second timers. This forces people to stay at your site longer, which in turn could make them pay more attention to your site.

GROW YOUR BRAND ASSETS

Written by Claire Cunningham


Okay. Raise your hand if you think brand management is just for BIG companies (like Target, McDonalds or Ford.) Wow! That's a lot of hands! Well, guess what? You're all wrong.

Brand issues are important to ALL companies forrepparttar simple reason that people buy from other people. People have personalities. Branding establishes and communicates a company's personality (sometimes referred to as company image.)

Think about YOUR company. What personality or image do you want to present to customers and prospects? Should it be warm, friendly, and down-to-earth? Polished, knowledgeable, and sophisticated?

Does your company’s current logo and literature design reflectrepparttar 120951 image you want to present? Is your company's personality presented consistently in all forms of communication?

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