Part 1) The amazing secret is simply this: ‘Copy experts, mimic gurus’ Find gurus in your related business and do what they’re doing. Especially look at their websites/sales pages and make yours very similar. Now let me say this right now - I am not telling you to steal their words or images that would be illegal.

What I am saying is study their sales letters and pay close attention to how they use: size of text, color, font, bold, italic, word spacing, paragraph spacing, length of paragraphs, use of color, background color, keywords and phrases, titles, headlines, and sub headlines just to name a few.

Why should you do this? Because it’s working for them. Their webpage/sales letters are final results of years of trial and error, and thousands of dollars spent on advertising and testing.

One of my favorite internet marketing gurus to learn from is John Reese. He’s been studying and improving internet marketing since 1990 and has had over a billion website visitors. He’s always testing everything he does. Why? Because this is how you find out what really works and what will produce best results - and ultimately brings in most money.

He made over a million dollars in one day on internet. Do you think we could to learn a thing or two from him? You bet we can. What if our salepage looked a lot like his? How much would our sales increase? If you want to spy on him right now just to see what he’s doing visit: http://www.trafficsecretsuccess.com

By studying his style and technique you should be able to learn a lot in a very short time. Save a copy of his site to your desktop for future reference. And remember if your guru has a coffee stain in upper right hand corner of his sales letter then make sure you have one on yours too. It was put there for a reason – to make money.

At an in-person networking event you wouldn't just attend not to network. Or would you? Normally everyone is there for a purpose, even if they haven't totally defined that purpose, they have a vague idea why they are there. Wouldn't that work same for iNetworking? Yep.

Yet...

Weekly I receive emails and phone calls how someone wants to connect with me in some way.

Yet...

They have no idea on what. No suggestions, no inklings, no possible thoughts, nada. I'm always baffled when I receive these. I don't have time to educate people because they surely do need it. A few emails even add their web site URL link or suggest that I visit their web site to learn what they do and "figure it out for them."

For folks reading this who have done this and wondered why their email doesn't get a response or gets a quick response of "sounds great," or "you can sell my new product or become my affiliate if you'd like" -- knock, knock, anyone home up there. People have told me that when they receive get these responses back, it confuses them. Talk about confused, how about person receiving them.

It’s so much easier to either don't write or say what you really mean. Simply, say why you are writing, this is what you do, this is what I do, and here are some possibilities for us? You can even set this up in a signature file in Outlook and make it a quick send.

Everything is a mirror. If you want to iNetwork state who you are, what you offer, or give clues and ideas of possibilities. Don't place burden on receiver to figure it out.

This brings us to rule number one in iNetworking. Be prepared. Don't be one that has a great service or product but doesn't know who gatekeepers are or who buyers and strategic partners are for your products or services. Gatekeepers are people that know your more of your buyers, strategic partners are people that you are going to do something joint and temporary with to provide better value for both your customers.

If you went to an in-person networking event you wouldn't forget your business cards, or would you? If you attended an in-person networking event would you not bring flyers for your next workshop, not know benefits of your product or service, or not know who is your ideal client. If you did, it would be a social event and not a networking event.

The same holds true with iNetworking. Have your business card set up for an easy email send, set a signature file in Outlook or whatever email software you use, have your workshop flyer in pdf (Adobe) format, in an auto responder, designed for a embedded text email and HTML email (embedded means not as an attachment but as email itself). In other words, have all same materials that you would create for an in-person networking event available for deliver via Internet in multiple delivery formats.