The 4 Ws of Junk E-mail

Written by Niall Roche

Junk e-mail or spam has becomerepparttar scourge ofrepparttar 132720 modern computer world. It eats bandwidth. Spam is like a disease. It doesn’t care about age, religion, wealth. It doesn’t discriminate. Junk e-mail affects us all.

There are 4 keys torepparttar 132721 junk mail question – Who, What, Where and Why.

Who they are The typical profile of a junk mail sender is as follows. Male, 18 – 30 years of age, single, technically competent and with little regard for their status as a public nuisance. There are female junk mailers out there but, unfortunately, this is predominantly a male preserve.

What they use to send spam There are many tools available torepparttar 132722 spam merchant. The main ones are e-mail extractors, newsgroup harvesters and CD lists.

E-mail extractors are programs which wander aroundrepparttar 132723 Internet gathering e-mail addresses from websites and often from web based forums (unprotected forums). A “good” e-mail extractor can gather 15,000 e-mail addresses per hour.

Newsgroup harvesters are programs which search through newsgroups for valid e-mail addresses. Most newsgroups users are aware of this and take measures to counteract these harvesting programs. Despite these measures a newsgroup harvester application can gather 20,000 – 30,000 e-mail addresses in an hour.

RSS Feeds

Written by Sharon Housley

Lets face it as much as we all rely on email communications it is not really a reliable technology.

Why Should I care about RSS Feeds SPAM and viruses have wreaked havoc with a communication medium and reduced its value. Users have become admittedly paranoid about privacy issues and have begun "tuning out" and mentally filtering mail. What this means is that vendors really ought to begin exploring alternatives means of communciation in order to be heard. One of these alternatives is RSS or Really Simple Syndication.

While I'm not suggesting that you abandon email I think that many might want to consider RSS feeds as well. Because RSS Feeds are selected byrepparttar end user spam is not an issue. RSS is created using XML, a very basic markup language. One that does not containrepparttar 132718 risks inherent to email.

Endusers selectrepparttar 132719 feeds they wish to view. Content providers selectrepparttar 132720 feeds they wish to display. By providing a RSS feed another site may pick up "news" about your software and post it. If email continues on a self destruct course RSS will become a new standard and an accepted viable alternative or more likely an email supplement. For now if you have a "technical" customer base RSS might be a "cool" thing to add.

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