Marketing: Small Businesses Reveal Romantic Side to Attract Customers

Small Businesses Reveal Romantic Side to Attract Customers

Written by Sharron Senter

Small businesses can make sales soar this Valentine’s Day just by exhibiting some of Cupid’s matchmaking qualities. The moment a customer enters your retail store or Web site you should smother them with love. Immediately reinforce that they’ve come to repparttar

right place to find repparttar 121126

perfect Valentine’s Day gift. Here are six affordable marketing strategies small businesses can use on and offline to hook Valentine’s Day shoppers.

Use The Language of Love -- There are a variety of audiences shopping during Valentine’s Day. Talk how your customers talk. For example, if your products and services appeal to teens, then you may want to consider using repparttar 121127 word “like” instead of “love.”

Under $20 -- It’s imperative you stock items for less than $20. This is repparttar 121128 cut-off for impulse shoppers. Anything more than this and your customer may have to think about it. February 14 will be here before you know. There’s not enough time for customers to ponder. Make your customer’s decision easy and price it right repparttar 121129 first time. What’s more, most shoppers are not afraid to spend $20, especially online.

Customized Note Cards -- Offer all customers repparttar 121130 ability to include a personal note with their gift. Whether you’re doing business online or in-person, always make available attractive note cards customers can personalize. Take it a step further and stock at least 10 prewritten love [and like] messages for customers who lack repparttar 121131 ability to express themselves. They’ll appreciate your thoughtfulness.

Gift Wrapping -- Even if you’re selling a simple box of chocolates, receiving a wrapped gift makes repparttar 121132 recipient feel more cherished. She’ll think warm thoughts such as, “Oh….he took repparttar 121133 extra time to wrap it. That’s why I love him.” Ultimately, she’ll love repparttar 121134 gift and this will increase your chances of your customer returning to your store or Web site to purchase her birthday, anniversary, “I’m Sorry” and holiday presents!

How To Create a Perpetual Traffic Generator

Written by Michael Southon

How To Create a Perpetual Traffic Generator by Michael Southon

What runs through your mind when you hear that ezine articles will bring you masses of fr^e traffic, get you higher listings in repparttar search engines, and raise your profile on repparttar 121125 web?

For many people, their reaction is this: "But I'm not an expert - how can I write an article?"

Well, you don't have to be an expert and you don't even have to write repparttar 121126 article - at least not much of it.

Interviewing internet experts is one of repparttar 121127 easiest ways of coming up with new articles - all you do is ask repparttar 121128 questions!

Here are some tips on how to interview internet experts:

1. Ask them to introduce themselves to your readers - how did they get started in eCommerce? What products or services do they market and what are their domain names?

2. What is their main promotion technique? Why does it work so well?

3. Did they have a mentor? How important was their mentor in getting where they are today?

4. What is repparttar 121129 biggest mistake they made in their online career?

5. What projects are they working on right now?

6. What is repparttar 121130 one program or software they couldn't do without?

7. What single piece of advice would they give to someone starting out in online business?

Once you get their answers, you'll immediately come up with half-a-dozen follow-on questions. Write back to them with your extra questions. You'll quickly have more material than you can fit in your article.

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