Small Businesses Reveal Romantic Side to Attract Customers

Written by Sharron Senter


Continued from page 1

Create a Mood -- It’s Valentine’s Day. Even if you sell wood for a living, remember to build-in a mood of romance throughout your customers’ shopping experience. Try hanging red streamers over rafters, displaying complimentary chocolates atrepparttar counter alongside your Valentine’s Day special offer POP, or a simple Web site page boarder with connected hearts. For lucky business owners with roadside signs, try using red light bulbs and wrappingrepparttar 121126 sign with an enormous heart or cupid. Passersby will getrepparttar 121127 hint that you have some great Valentine’s Day gifts inside.

Provide Variety -- It’s important to position at least one of your existing products and services as a great Valentine’s Day present. For example, let’s say you’re a restaurant. Rather than just advertise your restaurant as a place to take your lover for Valentine’s Day, instead, sell a premium-priced packaged dinner. For example, “Now accepting reservations for Valentine’s Day. Spendrepparttar 121128 evening with Chef Thomas as he prepares a private menu, created exclusively for our Valentines’ Day clientele. You’ll also receive a complimentary bottle of champagne and passed hors d'oeuvres. Join us and only 30 other guests. Elegantly priced at $229 per couple.”



Sharron Senter is the founder of Senter & Associates, a New England-based marketing firm that specializes in helping small and home-based businesses deploy affordable online and offline marketing strategies. Senter is best known for her free weekly emailed small business marketing tips, found at www.sharronsenter.com.


How To Create a Perpetual Traffic Generator

Written by Michael Southon


Continued from page 1

To make your article flow properly, use chatty phrases like: "that's interesting, Joe..." or "that's a really good tip, Mary". Giverepparttar readerrepparttar 121125 feeling that you were having a real conversation.

The amazing thing about this technique is you'll never run out of new articles - there are enough experts onrepparttar 121126 web to keep you going for years to come.

Which is why I call this system The Perpetual Traffic Generator.

------------------------------------------------------------ Michael Southon has been writing forrepparttar 121127 Internet for over 3 years. He has shown hundreds of webmasters how to use this simple technique to get massive free publicity and dramatically increase traffic and sales. For more information visit: http://www.ezine-writer.com/ ------------------------------------------------------------

This Article may be freely published in its entirety exactly as it appears above. No alterations or changes torepparttar 121128 Article are allowed, withoutrepparttar 121129 express permission ofrepparttar 121130 Author. The Resource Box must remain withrepparttar 121131 Article just as it appears.

If you use this article, please send a brief message to let me know where it appeared: mailto:msouthon@freezineweb.com

Thank you.

Michael Southon has been writing for the Internet for over 3 years. He has shown hundreds of webmasters how to use this simple technique to get massive free publicity and dramatically increase traffic and sales. For more information visit: http://www.ezine-writer.com/


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