Seven Tips on Making a Successful Video Production

Written by Marie-Claire Ross


Producing a video for your company can be an exciting and potentially stressful experience. There’s more to it than simply assigning a video production company torepparttar task and crossing your fingers.

To getrepparttar 137442 most from your video production dollars, we’ll take a look at seven top tips for making your corporate video a success.

1.Start with Results. The first step is to work out exactly what you want your video to achieve. Is it to train staff on a new procedure or is to increase interest at trade shows? Design your video concept aroundrepparttar 137443 desired result. Often clients get caught up with showing off their company thatrepparttar 137444 main message gets lost.

2.Write a brief. Once you know what you want to achieve, work out what you want to show and explain in your video. Formulate a brief that specifies your objectives, target audience,repparttar 137445 countries your video will be viewed in and any required languages. A list of allrepparttar 137446 shots that you need is also helpful. Willrepparttar 137447 bulk ofrepparttar 137448 shots be at your premises and do you need your CEO to talk to camera? Video production companies will try to calculate how many days filming are required to work outrepparttar 137449 cost, so it’s important to know how much needs to be filmed atrepparttar 137450 outset.

3.Know your image. What sort of image do you want to present to your customers? While watching your corporate video, your customers will be left with an impression of what type of business you are and what to expect when doing business with you. If your television program happens to be radically down-market than your up-market product suggests, then you create cognitive dissonance in your prospects. This will mean that your viewers will be left with an uneasy feeling that something isn't quite right with your company and will automatically distrust your message. To avoid this, make surerepparttar 137451 quality of production reflectsrepparttar 137452 quality of your product/service. This can involve using a professional camera operator with broadcast quality gear to having a graphic artist design maps and titles.

Keep Your Work From Home Newsletter From Being A Spam Filter Casualty

Written by Tim Somers


It’s hard to get your email through to clients, friends and family with allrepparttar Spam Filtering going on these days. If you are a Home Based Business owner that sends out a newsletter regularly you’ll want to keeprepparttar 137332 following tips in mind to make certain your Work At Home Newsletter is getting through allrepparttar 137333 Spam Filters.

Spam is defiantly a problem. At one time I was receiving almost 300 per day, spending a good part an hour sifting throughrepparttar 137334 mass of junk was more than I could tolerate. So I too enlistedrepparttar 137335 help of a Spam Filter – Spam Arrest.

I do worry about losing out on emails that are important and interesting, but this isrepparttar 137336 price we all have to pay for those Spammers that have abused and are abusingrepparttar 137337 Internet.

Most Spam Filters use a Blacklist – these are clusters of email addresses and domain names that are known for sending out a lot of Spam. Recipients of Spam generate most Blacklists’. So your newsletter could fall victim to a click happy Spam identifier that clicks your email intorepparttar 137338 dreaded Blacklist vault.

Spam Assassin, Cloudmark’s SpamNet and Spam Arrest all use different methods of blocking spam. Spam Assassin uses a point system to conclude whether or not an email is Spam. If your Newsletter scores high it will surely be treated as spam and blocked. SpamNet blocks Spam two ways;repparttar 137339 first, filters email based on keywords like “Free”, andrepparttar 137340 second allows users to mark email and submit identified Spam to be blocked to other users of SpamNet.

My personal favorite is Spam Arrest, because it offers you total control over your inbox. You can decide who is allowed to send you email by importing your personal address book, or entering your known and approved contact addresses directly intorepparttar 137341 system.

Emails from unknown senders will receive an auto-reply message containing a "challenge" -- if or whenrepparttar 137342 sender completesrepparttar 137343 challenge (the response), their email is forwarded to your inbox, and they are then added to your authorized sender list.

The challenge is easy for people, but impossible for automated systems (i.e. spambots) to complete.

Cont'd on page 2 ==>
 
ImproveHomeLife.com © 2005
Terms of Use