Seven Tips on Making a Successful Video Production

Written by Marie-Claire Ross


Continued from page 1

4.Messages. One ofrepparttar key areas to work out is what communication messages you need to get across. Work outrepparttar 137442 4-6 key messages and developrepparttar 137443 video around these. If you have too many messages people will tune out. Essentially, make sure you give information that your audience wants to know (not what you think they ought to know).

5.Script. The script providesrepparttar 137444 backbone to any video project. It’s always worthwhile spending extra time refiningrepparttar 137445 script. As a rule of thumb, it needs to be completed before any filming begins. The best kind of script is short and sharp and revolves around your main messages. The quicker you can get your message across,repparttar 137446 betterrepparttar 137447 result. Avoid putting everything intorepparttar 137448 script, as wall to wall voiceover is quite tiring (and boring) to watch.

6.Assign a contact person. A designated person from your firm will need to be available to work withrepparttar 137449 video production company. The production house will need script information and approval, help in organising shoots, copies of your logo and other relevant materials and someone to view a draft ofrepparttar 137450 video and then finalise. This person will also need to make sure thatrepparttar 137451 look and feel ofrepparttar 137452 video best represents your company.

7.Get expert advice. A good production company will be able to advise you onrepparttar 137453 best format for your needs such asrepparttar 137454 music,repparttar 137455 filming, editing style and howrepparttar 137456 schedule will run. They will also be able to take your brief and come back with a range of suitable suggestions. Don’t stress aboutrepparttar 137457 technical issues. That’srepparttar 137458 job of your producer.

(c) Marie-Claire Ross 2005. All rights reserved.

Marie-Claire Ross is one of the partners of Digicast. Digicast works with organisations who are not satisfied that their marketing and training materials are helping their business grow. She can be contacted at mc@digicast.com.au. The website is at www.digicast.com.au.


Keep Your Work From Home Newsletter From Being A Spam Filter Casualty

Written by Tim Somers


Continued from page 1

The Spam Arrest challenge/response system effectively blocks allrepparttar spam while still allowing friends, family and trusted contacts to email you withoutrepparttar 137332 risk of being filtered out by imprecise software systems.

So How Do You Keep Your Newsletter From Being Blocked?

Here are some tips to help your Newsletter reach your subscribers:

DO NOT send your newsletter unsolicited. Be sure your customers have requested to be on your subscriber distribution list – using an auto responder, like Aweber, that requires your subscribers to opt-in and confirm that then have requested your Newsletter will help keep you offrepparttar 137333 blacklists.

Use your Newsletter’s name inrepparttar 137334 subject line. Your subscribers should recognize your Newsletters name. Using subject lines that are full of hype and so called trigger words may get your Newsletter blocked byrepparttar 137335 Spam filters.

NEVER TYPE IN ALL CAPS. This will surely getrepparttar 137336 Spam filter red flags raised and your email forwarded torepparttar 137337 dreaded blacklists.

Words like “Free”, “Limited Offer”, “Money” even “home business” will engage most Spam filters.

The simplest words like “remove” should be avoided as well. Use “unsubscribe” in your directions to subscribers that want to stop receiving your Newsletter.

Spammers most often use free email addresses – so you should avoid using them at all costs. Send your Newsletter from a reputable domain name – one that matches your own website would be best.

Never send attachments with your Newsletter. Attachments put a fear in most email recipients and will tag your email as Spam.

Your Newsletter will most likely have words withinrepparttar 137338 text that trigger Spam filters – these words like “Free” and “Home Business” can be easily disguised by adding a period or hyphen between two letters – do not over do it though. It will not be long before this tactic will be a trigger forrepparttar 137339 top Spam filters, so keep up with all aspects ofrepparttar 137340 best Spam filters so your Newsletter will reach your subscribers.

Copyright 2005 – Tim Somers, 3G Enterprises, LLC

Tim Somers “The Home Biz Honcho”. Changing Your Life, Helping You Make Money While You Work From Home. Get Tim’s Top Ten Home Biz Opportunities – Free Report at: http://www.Home-Based-Business-Opportunity-Honcho.com If you are ready to start building a Residual Income – Tim will build you your very own Money Generating Website for FREE! http://www.Free-Make-Money-Site.com


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