"I sell what people are buying."

When you first hear an answer like this, you might be tempted to think that it's some kind of a joke or a non-answer. But wait. Don't jump to any conclusions.

Here's why... They're giving you a perfectly honest, sincere and very useful answer.

Successful Internet marketers *always* start by analyzing what people are buying online first and then starting a business.--- A strange truth.

--- There's more than one way to skin a cat.

Contrary to popular belief, selling e-Books is far from biggest, best or most lucrative opportunity in Internet marketing. There's nothing wrong with e-Books, but it's only one very small part of Internet opportunity.

In real world, people make serious money online one of three ways:

This one secret is at root of *all* marketing success - and failure - whether online or offline. Grasping it will *greatly* accelerate your progress and improve your financial status fast. Ignoring it will guarantee that you stay stuck in a rut. It's that powerful.

It's not what you think. Most people who are attracted to marketing start out by focusing all their energy on learning *techniques*. There's nothing wrong with learning marketing techniques. I'm always looking for new ways to improve my own marketing and - if I'm convinced of value - I think nothing of jumping on a plane and flying half way around world just to pick up an extra 'edge' that I didn't have before.

But technique alone is not enough. Not by a long shot.

You can buy every e-Book, purchase every home study course, attend every seminar, fill your home with books, hire best consultants and coaches, but it's all for nothing if you ignore 'the secret.' In fact, knowing a lot of marketing techniques and not knowing 'the secret' can be downright dangerous to your financial, not to mention your mental, health.

Are your curious yet what 'the secret' is? Good!

Here it is and I hope you burn it into your brain because it will serve you over and over for rest of your life and it very well could burst seams of your bank account some day...The most important decision you'll ever make when starting a new business is not what product to sell, not what headline to use, not which super-duper Internet marketing technique to employ...it's this:

"The battle is won or lost on day one...when you pick your MARKET."

Successful marketing is not so much about WHAT you market or HOW you market as it is about WHO you sell to. If you get WHO right, everything else will fall into place. If you don't, not even greatest marketing in world will help you. The 'WHO' is market you choose to sell to.