Preparing For Your Media Interview

Written by Judy Jernudd


Preparing For Your Media Interview

Media interviews are an important part of an overall public relations campaign. Any size company from entrepreneur to Fortune 500 can benefit from media interviews. Always arrive for a media interview prepared and early. We've seen competent CEOs drown in uncharted media waters. Being unprepared guarantees you won't get asked back. When you are contacted for any kind of media interview askrepparttar following questions:

* What isrepparttar 105333 angle ofrepparttar 105334 interview?

* Isrepparttar 105335 interview for Television, Radio, Print orrepparttar 105336 Internet?

* Willrepparttar 105337 reporter be interviewing anyone else forrepparttar 105338 same story?

* How much time will you have forrepparttar 105339 interview?

* What isrepparttar 105340 daterepparttar 105341 story will air?

Keep adding questions to your own checklist to help you prepare for your interviews. The following tips will help you:

Tough Nuts Marketing: A New Trend Among List Owners

Written by Joe Vitale


List owners aren't going to take it anymore.

I'm seeing more and more list owners stand up and tellrepparttar subscribers complaining to them, "You're on my list, either buy what I offer or get off now."

Is that too tough of a stance to take?

Maybe. But a few weeks ago a woman I know mailed a relevant offer to her list. She immediately received complaints. And threats. One subscriber said he/she would report her torepparttar 105331 SPAM cops.

My friend panicked. She called her ISP and explained her situation, that she simply mailed a relevant offer to her opt-in subscribers.

In my opinion, she took a wimpy stance.

Contrast her experience with this one:

Recently I receivedrepparttar 105332 following email from Stuart Wilde, a wild new agey author who I once had breakfast with, interviewed and greatly admire for his message and his level of success. Here's his email -

"Hi, this is Stuie Wilde.

"I am writing to you because you are on my special A-list. I want you to know that my latest book, God's Gladiators is now out in paperback ($13.95, plus p&h).

"It's COMPULSORY for everyone onrepparttar 105333 A-LIST to buy at least one copy. Now, if you can't afford it I completely understand but that is no excuse. The good news is you don't have to readrepparttar 105334 book-you can always have us post it directly to someone you don't like, after you have paid for it of course.

"You've got untilrepparttar 105335 end of May but anyone after that who hasn't boughtrepparttar 105336 book will be REMOVED fromrepparttar 105337 A-list. The idea is that if you are too lazy or too stingy to part with $13.95 then it's best that I don't put a lot of effort into helping you along.

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