Marketing Your Website

Written by Trevor Lewis


Market my website? Why should I have to spend time and money marketing my website? It's supposed to be marketing my business!!!

That's how so many business owners feel, they spend a bit of money on their website design and then sit, doing nothing, waiting in vain for it to start paying dividends and bringing inrepparttar customers.

It's very simple really, nobody is going to come to your new site if they don't know about it - if they don't see mention of it, a link to it or aren't recommended it.

So how can you get your website noticed? Here's a list ofrepparttar 124543 common methods you can use:

  • Traditional Ads & Marketing
  • Search Engines
  • Online Directories
  • Links Development Campaign
  • Participation in Online Discussion Forums
  • Article Submission
  • Pay Per Click
  • Banner Ads

Traditional Marketing Magazine & newspaper ads, Yellow Pages, PR articles, leaflets & door drops, business cards, email signatures, company stationary, company vehicles,repparttar 124544 front of your store. These and many more are places you can and should advertise your website's URL.

Search Engines Getting torepparttar 124545 top of a keyword search onrepparttar 124546 major search engines - Google, Yahoo etc. - is high onrepparttar 124547 wish list of most website owners. Unfortunately it's not something that will happen straightaway. It can take many months of adding content, getting links from other sites and optimising your content for keywords to get a high listing.

Online Directories Directories are collections of website addresses that are collated by human beings. Most will charge a fee for inclusion, DMOZ/ODP isrepparttar 124548 one everyone wants to get listed in - it's free and will have a great effect on your search engine ranking, but expect to wait months if not years for a listing.

Links Development This is one ofrepparttar 124549 most powerful ways of promoting your site. It means getting other (hopefully related) sites to include links to yours. To get a link simply emailrepparttar 124550 site owners and ask for one. Often you'll have to reciprocaterepparttar 124551 kindness i.e. link to their site as well but some will be happy to list your URL for nothing.

If you're a member of local business groups then don't forget to include your web address on their sites. What about all your suppliers, can you get a listing on theirs?

SEO India: Tips & Techniques by Ravz

Written by Ravz D.


SEO is all about "Individualism"

According to me SEO is not only getting rank for keywords (Of course that isrepparttar primary objective) but apart from ranking your objective should be "Conversion" getting "Sales" (No matter if its personal site or clients site)

SEO Steps:

1. Understanding Business. # What is your business all about # How is it going to Operate. # Target audience (Global/Local) # Opportunity # Competitor study operating in same business. # "Core competence"

2. Target Keywords. # Getting a good list of keywords. (More keywords maximum number of ppl can be targeted) # This is something that will directly reflect your efforts (targeting wrong keyword will get all your efforts in vain)

3. WEB Designing. # Navigation # Page size # looks n feel # inter linking # HTML Code validation*

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