Marketing would appear to be great buzz word of decade. Every self-respecting business team talks about it, yet many of us aren't even sure what it is, and even more are uncertain of how they should be doing it.

In Marketing -the next level we looked at some of most important definitions, and pointed out that marketing is simply about bridging gap between producer and consumer. It's not about what you're trying to sell, it's about who you're trying to sell it to, what they want from you, and how to give it them. It really is that simple.

This is all very good in theory, but one of main problems with marketing is that while it makes complete sense when reading about it, applying it to real world can often prove to be a different matter. One of simplest and most effective ways to do so is to focus on consumer.

How to attract new customers to your product and website is constant quandary of many businesses, small or large. But fact is that no matter what method you use to do so, it's a hard, slow and often expensive process. Logically, we can therefore assume that we should, and indeed must, apply some of our energies to retaining existing customers.

The question is why we lose so many potential customers before they've even had a chance to reach for their wallets. There could be many reasons for this. Some may no longer require what you're selling, some may simply forget about you, and inevitably, some may feel (rightly or wrongly) that you don't provide what they need or want.

While there is little that you can do if they genuinely have no need for product or service you're selling, everything else is completely under your control.

Why Are You Losing Customers?

If, for example, a customer did use your product in past, but no longer has any need for it, then something must have changed. Is it perhaps new technology that you're not keeping up with, a gap in your product, or incompatibility with other software? Identify what's changed, and if possible, address those needs.

If reason is a competing product, then go after product's features with a vengeance, and build on them. Don't constrain yourself by only providing bare basics of what consumer wants. Give them what they could use, and show them features that they've never even thought of before. While no-one in their right mind goes shopping for a new car based on stereo and seat linings, fact is that sometimes these add-ins may prove to be make-or-break features in choosing their purchase. Throw them in.

I know what your thinking, "what heck does starting a garden and planting seeds have to do with building an online business?"

Well... it all depends on how you perceive what I'm about to share with you.

I'm merely using that headline as an analogy to a Powerful marketing strategy that I use to send HIGHLY targeted traffic to my online business... Effortlessly, that almost every website on Internet is hungry for.

Now, we all know that in order to be in business you need to either provide a Product and/or Service that cater's to an particular Niche.

That's easy part to figure out.

The part that is usually hardest with most online businesses is growing that business, and we both know that in order to grow your business online you need "TRAFFIC".

We've all experienced these growing pains, myself included.

And, finding a cost effective marketing strategy these days like one I'm about to share with you takes a little time to learn, but, in long run will benefit You and your business for years.

Here are just a few benefits you'll receive when you incorporate this marketing strategy into your existing online business...

1) It'll BOOST your websites "Link Popularity"...

2) It'll give YOU and your business INSTANT credibility...

3) It'll build TRUST with your potential customers...

4) It'll send your website Residual traffic for years...

... and best of all, it'll put You infront of thousands of HIGHLY targeted customers... for FREE!

Do any of those Benefits get you excited?

They sure get me excited simply because I know it works and well at that.