Making the Most Out of Google as a Research Tool

Written by Chuck Hudgins


Everyone knows how to userepparttar basic features offered by Google, but few make use of its advanced capabilities. Understanding what you can do with Google can shave hours off of your research time, especially when it comes to web site promotion.

In this article I will show you how to use some of Google’s advanced features to make your SEO research more precise and effective.

Preferences First thing’s first. Google has a number of preferences that you can set, which it remembers via a cookie. With these settings, you can adjustrepparttar 119621 interface and search languages, as well as search filters, number of results displayed per page, and whether or notrepparttar 119622 results are displayed in a new window. •The Interface language that you select determines how Google presents its tips and messages to you. •The Search language option allows you to search for pages written in a particular language. So if you prefer to focus on a particular language, you can narrow down your result very effectively this way. •SafeSearch Filtering can block web pages that contain explicit content, based on text and/or images. This option can be useful if you are researching possible link partners and want to filter out certain types of “affiliate link farms.” •The “Number of Results” option determines how many results are displayed per page. This is of course a matter of preference, but you can save some time loading 20 – 30 results per page, instead ofrepparttar 119623 standard (and infamous) 10.

Advanced Searches Some ofrepparttar 119624 options available onrepparttar 119625 advanced search options page arerepparttar 119626 same asrepparttar 119627 preferences page. However, some ofrepparttar 119628 options offered here provide some useful functionality. •Occurrences: With this option you can focus your search on various parts of a web page, instead ofrepparttar 119629 search drawing from all of its content. You can select a search based onrepparttar 119630 title of a page, its text, its url, or its links. This last option can be a great way to determine who has links torepparttar 119631 subject matter that you are researching. •Domain: This option, as you might guess, allows you to restrict a search to a single domain or site. •Page-Specific Searches: This section includes two different search options. The “Similar” option lets you find pages similar in content torepparttar 119632 one that you enter. This can be a great way to find out both who your competition is and how Google thinks of your site in terms of its content. The Links search option tells you who has linked torepparttar 119633 site that you enter. This is a powerful feature for determining who is a good link partner candidate.

Analysing Autoresponders

Written by Seamus Dolly


An autoresponder is an automatic or software-mailing program. Why would you want that? Because whoever you are, you don't have enough time, and an autoresponder will maximise your time potential.

Go to sleep and have a software servant take care of business. Once configured, it will store, send and reply.

That's just great, but is that it? No.

Depending onrepparttar price and particular program, autoresponders will vary with respect to function, usability, and features. Free autoresponders are commonly available but can run in advertisements, as well asrepparttar 119620 information that you wish to send. That is not a completely repulsive concept, givenrepparttar 119621 price, and as good a way to experiment with an autoresponder, as any.

Anyone wishing to access specific information can mail to a specific autoresponder address, butrepparttar 119622 primary difference is that an autoresponder is not a person, but a delivery mechanism for a person, with no regard forrepparttar 119623 location, state of awareness, or other demeanour of such a person.

That email that you can get with “Dear friend” as an opening, is likely to berepparttar 119624 work of an autoresponder, where “first name capture” (a variable, with better ones), has failed to capture your first name by default. “Friend” is then chosen as an alternative. You see, a good one can be set up or configured to react to various situations.

Should you want to publish a newsletter on frogs, you can choose to load in that information into your autoresponder. Even better though is a choice to break your information into parts, and send it at pre-determined timed intervals. Part one immediately, part two in a few days, and like wise forrepparttar 119625 rest ofrepparttar 119626 course.

It has even become normal to have autoresponders loaded with a years worth of information. In other words, you can load it with an entire course and forget about it for a year. New subscribers (or their email addresses ) can be automatically added to a database, and sendrepparttar 119627 course in any sequence, but usually starting atrepparttar 119628 beginning.

An autoresponder can containrepparttar 119629 address of another autoresponder, and trigger-off its information and cycle, when mailed to. A different course on “Interesting Frog Soups”, for example, can be initiated this way. The possibility and potential can be almost endless, once you get a feel for them.

An autoresponder address will look similar to any normal email address except that it might contain a product/course or site name, instead of an individual’s name. It will always containrepparttar 119630 “@” symbol, within it, as it is essentially, mail. Example: frogsoupcourse@whatever.dotcom.

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