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Anti-spam laws can vary from location to location, but “double opt-in”, will provide some protection from allegations. The logic behind this is that I could subscribe you to something, by having your email address, and you may have no knowledge of
subscription. Until you get
course! You might not want it, and that is more or less spam, or abuse of your email address.
The autoresponder can send a confirmation email to
address used for
subscription, and go some way in establishing that it is really you. While I can have your email address, it is or should be, unlikely that I’d know your password to access such a mailbox.
Extra precautions are often taken, like Time, Date, and I.P. stamping.
Anything really that you think will protect your good name from allegations, whether false, mistaken, or deliberate, will be a plus.
Should you need to experiment, then typing anything like "free autoresponder" into your favourite search engine, will give you enough choice at an universally affordable cost.
Upgrading to a paid version gives more control on its information and outgoing links, so
rest is down to your sales copy ability and strategies.
A recognised starting point is to "wrap" sentence length or basically make them appear visually shorter, rather than an actual sentence shortening exercise. Given
amount of information that is currently in circulation,
reader would have to be extremely interested in a topic, to maintain such an interest, which is not always
case. If it is difficult to read, then all is lost.
Incidentally, books use/used similar techniques to ease
reading experience, by altering
distance between words. In other words,
typical distance between characters would be increased where applied to
distance between words. One and a half to twice, would be typical and if you pick up a book, then you may notice it. While this is a feature of modern word processors, a similar result is achieved by wrapping
sentences, in an autoresponder context.
Reading long sentences with few paragraphs, is best left to
Medical, Scientific and Legal communities.
Any way that you look at it, an autoresponder will compliment your time, marketing and online business.

Seamus is at www.CountControl.com