MARKETING BASICS: Gather it all up!

Written by Joe Bingham


So, you've bought into an affiliate program, and you're ready to make some money.

Ok then, now what?

First, realize that successful businesses start with successful planning. You can't just hop around blindly and expect things to happen for you. You have to search outrepparttar information, tools, and promotional ideas you're going to need, and gather them all up. You have to make some initial decisions, set up a marketing plan, and continue with further education.

THE BASICS

Depending on how long you've been onrepparttar 121828 Internet, you may or may not need to go through these initial steps. However, you can't simply skip them. This isrepparttar 121829 foundation for your organization. Take a look atrepparttar 121830 following categories and relate them to your own needs. These are all important steps that will set a sound foundation for your success.

Email -- How many accounts do you need? Do you want to separate personal, business, ezine, and advertising emails, or just sort them out daily in one account?

Web Hosting -- Are you going to rely solely on your affiliate web sites, or do you need your own site for promoting groups of programs, or an ezine, or e-books?

Domain Name -- If you are going to get your own site, do you have a good domain name picked out, one that will reflect your business, and be unique amongrepparttar 121831 others? Have you checked to see if your chosen name is available?

Web Design -- Are your going to design your own web site, or pay to have it done? Do you have an html editor? Do you need to learn more about html?

Auto Responders -- Do you need an auto responder? If so, how many? Where can you get them?

Affiliate Programs -- Do you want multiple programs to bring you income, or do you want to just focus on one or two? Do you want different programs to relate together, or cover separate markets?

PROMOTION

After you've gone throughrepparttar 121832 basics and made your decisions, it's important that you waste no time before you start promoting your business. Don't expect things to just happen. Sure, there is a large market, but you're notrepparttar 121833 only one in it. There is heavy competition out there.

Mastering the Internet's Two Sales Methods

Written by Joe Bingham


In parts 1 and 2 of this series, we discussedrepparttar two methods of making sales onrepparttar 121827 Internet, Instant Excitement, and Earned Association. Now,repparttar 121828 real question is this: How do we Integrate them both onrepparttar 121829 same sales site? First, realize that we are talking about a SALES site here. This site is strictly created to makerepparttar 121830 sale. It is not an information site, and should not be treated as such. The only information it offers is strictly related torepparttar 121831 product or service it is intended to sell. To integraterepparttar 121832 two sales methods is simple. Constructrepparttar 121833 page initially withrepparttar 121834 intent of soliciting an Instant Excitement sale. Briefly describe what you are selling, and put in a link to order. Next, describerepparttar 121835 benefits and uses of what you are selling, and put in a link to order. Then more fully describe all benefits and uses of what you are selling and put in a link to order. That createsrepparttar 121836 Instant Excitement sales page. After that is created, go back through and look for points of interest or specific categories of benefits or uses. Ask yourself, what further information you could give for these categories. Then, create another page or pop-up window that offers that further information for each subject. Make links off of keywords fitting each subject, and also create links to each of these secondary pages onrepparttar 121837 menu atrepparttar 121838 top ofrepparttar 121839 page. The goal here is to giverepparttar 121840 searching visitor more places to go for more information, without leading away fromrepparttar 121841 main objective --repparttar 121842 order page. Another commonly used way of providing further information is repparttar 121843 FAQ or Frequently Asked Questions page. Use a question format to further explain how your service of product works. Base these questions off of actual user feedback as well. One more highly recommended method of keeping interest in your site isrepparttar 121844 Auto Responder. Offer an auto responder link to give people a way to request more information by email.

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