Lesson 2: How to find profitable niche markets

Written by Rob Rawson


By Rob Rawson There are thousands of potential areas that you can focus on when you are starting a new Internet business. Some are likely to be hugely profitable; others will probably not make you very much money. So how do you choose an area that is going to be profitable to you where there’s hopefully not too much competition? The skill of selectingrepparttar right market to focus on is one ofrepparttar 120207 most important if notrepparttar 120208 most important skill of Internet marketing. Chooserepparttar 120209 wrong market and your chances of success have just gone down by ten times. So what should you look for? Firstly you should research what people are looking for onrepparttar 120210 Internet – find out what keywords are they searching for. You need to know what people are interested in. For this type of research I use Wordtracker http://www.profitpuppy.com/wordtracker Wordtracker will estimate how many keyword searches there would be on Google each day. Generally I would want to see more than 500 predicted searches per day on Google, but it really depends onrepparttar 120211 particular niche that you are looking at. You can get really creative when searching for niches using Wordtracker. If you are looking at writing ‘how to’ videos you can type “how to” into Wordtracker and see what you come up with. Here are some ofrepparttar 120212 ones I got when I entered “how to” (I leftrepparttar 120213 sexual ones out!): how to build a workbench how to write a resume how to knit how to draw how to tell if he is lying how to draw anime how to build a chopper motorcycle how to crochet how to play poker how to become an actor how to play guitar All of these are potential subjects for an information product. You can also try typing these phrases into Wordtracker and seeing what comes up: “buy online”,“tips”, “guide”, “advice” etc. If you are developing an affiliate site or an information product there are several other methods you can use to research and find a profitable area:

15 Ways to Promote eLearning Programs

Written by Catherine Franz


Pre-note: In this article, teleclass is an example used to illustrate one type of eLearning market. The tips workrepparttar same for other eLearning programs, including, but not limited to, teleseminars and ecourses.

Inrepparttar 120206 mid-1990s,repparttar 120207 teleclass format began and was named, distance learning. During these early years, learning institutions, particularly universities, were chief users of this format. Mainly due torepparttar 120208 large equipment investment needed at that time. Now, due to technology changes and cost reduction, people can give and attend ePrograms without leaving their chair or selling their first child. No parking challenges, auto expenses, or travel time required. Another benefit to learning by phone is that your listening skills will reach new heights quickly.

In 2003, technology allowed a single conference line to expand from 30 to 150 participants per line. Affordable conference lines were previously only available in certain states, Florida and Nevada. Now other states, like New York, are jumping in on this bandwagon with affordable rates.

Currently, a 24/7 conference line, is available to rent around $600 a year. An alternative is to rentrepparttar 120209 line byrepparttar 120210 hour. This can range between $10 to $20 per hour depending onrepparttar 120211 service features desired. You can also share a line with one or two others to reduce your cost. I recommend finding line-share partners who are in other time zones, it makes sharing easier.

Zero-cost teleconference lines at available at http://www.mrconference.com and by other vendors. Most of these services have flaws that range from automatic disconnect if no voice is detected every 8 to 10 minutes, to being blocked from enteringrepparttar 120212 call because of overstressed lines. I recommendrepparttar 120213 leader dialing in 5 to 10 minutes early to securerepparttar 120214 line, however, this doesn't mean that all participants may not experience over trafficked busy signals.

Actually, teleprograms will not takerepparttar 120215 place of "being there" for all people. The skills and experience ofrepparttar 120216 teleclass leader or host can also make or breakrepparttar 120217 learning experience. There are just as many teleclass leader styles as people. If you have never experienced a teleclass, I recommend attending four or five before deciding ifrepparttar 120218 format is or isn't for you.

15 Tips To Help Promote Your eLearning Programs

1. If you produce your own eNewsletter, electronic newsletter, or eZine, electronic magazine, or printed newsletter, add an eLearning announcement section.

2. Contact other newsletter editors and ask to have your program announced in their issue. You can swap ad space, your ad for their ad, exchange ad space for participation, offer a commission option, purchaserepparttar 120219 ad, or pay per click-through. I don't recommend paying for click-throughs unless excellent tracking systems are in place. In order to attract, make sure their target market and yours match.

3. You can also use pay-per-click through search engines like Google’s AdWord program. If you go this route, I suggest you purchase an ad analyzer software (about $100) or a service (average $19.95/month) to maximize time and reduce mistakes.

4. Place notices all over your web site -- especially your main page -- aboutrepparttar 120220 program. Remember: posting announcement notices is actually passive marketing. You will still need to pull visitors torepparttar 120221 site.

5. Write and distribute Internet articles onrepparttar 120222 same subject. Unable to write, hire a ghostwriter. Allow four to twelve weeks for this process to begin pulling visitors to your website. The number of articles distributed will proportionally be your return. My low end measurement has been: 1 article = 10 visitors or more = 8 new eNewsletter subscribers = 1 sale. High end: 1 article = 350 new visitors = 125 new subscribers = 10 sales. This is now one ofrepparttar 120223 top five Internet promotion building attractions.

6. Since ePrograms don't require people to be physically present, attendance is now open internationally. Thus, you will want to distribute information about your eLearning opportunity globally. Find places in other English-speaking countries likerepparttar 120224 United Kingdom, Canada, Australia, and New Zealand. If you speak a foreign language, you can even offerrepparttar 120225 same program in that language. Spanish speaking ePrograms are in high demand.

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