Learn the Language of the World Wide Web

Written by sushanth


If you are already onrepparttar web or thinking about it then you must knowrepparttar 132621 terminology used onrepparttar 132622 web. Here is a Glossary of a few must know Web Terms. Visitors: The number of distinct people who visit your site. Page Views: The number of web pages that have been viewed byrepparttar 132623 visitors to your site. If a single page is viewed many times by a visitor, each view is treated as a new page view. Hits: When a visitor views a page that has 3 graphics or images on it, he / she will give you 4 hits. 1 forrepparttar 132624 HTML page and 3 forrepparttar 132625 graphics. As hits are meaningless, you must not express your site statistics in terms of Hit count. Referrer URL: It isrepparttar 132626 web site from whichrepparttar 132627 visitor has arrived to your site. Assume thatrepparttar 132628 xyzsite.com web site has a link to your site on all its pages. When a surfer clicks on your sites' link and arrives at your site, xyzsite.com becomes your Referrer URL. Thus a referrer url indicatesrepparttar 132629 sites which are giving you traffic. If surfers typerepparttar 132630 url of your site in their browsers to arrive at your site, it will be shown as a Direct Hit inrepparttar 132631 Referrer URL list. Targeted Traffic: It includesrepparttar 132632 surfers who visit your site because they wantrepparttar 132633 product or service or information which is being offered by your site. Usually a Search Engine or Directory will produce Targeted Traffic to your site. Your aim should be to build Targeted Traffic to your site. A link or banner without supporting content will produce untargeted traffic. Page Creation Tools: They let you work with a single HTML document at a time. Netscape Composer is a Page Creation Tool. Site Creation Tools: They let you work with several HTML documents at once. MS Front Page is a Site Creation Tool. WYSIWYG HTML Editor: This is short for " What You See Is What You Get ". It is pronounced as We-z-Wig. A WYSIWYG HTML Editor will create repparttar 132634 HTML page for you. All tags are automatically inserted

20 Tips for Creating a Customer-Friendly Web Site

Written by Christopher Smith


What annoys an Internet userrepparttar most? A quick unscientific survey of a local Internet café suggestsrepparttar 132620 top three turn-offs are:

- Sites that are very slow to download; - Ones that are confusing to use; - Sites that do not containrepparttar 132621 promised information;

The single most common reaction to sites like these is thatrepparttar 132622 visitor very quickly moves on to another web site. Clearly, if you get things wrong there is usually no second chance.

How can you avoid this happening to your business? Well, here are twenty tips to help you when designing or redesigning your company’s web site.

Start with a clear understanding ofrepparttar 132623 purpose of your site.

Isrepparttar 132624 aim of your site to sell, entertain, or inform? The design of your site should be consistent with its purpose. The requirements for a site selling software online will be very different from sayrepparttar 132625 web site of a local community newspaper.

Planrepparttar 132626 site withrepparttar 132627 customer in mind.

Imagine how your customers (existing and prospects) will use your site. Consider their reasons for visiting and their needs. Something that looks logical to you may not appear so to a first-time visitor.

Design for cross-browser compatibility.

Although Internet Explorer dominates, do not overlook those people who use alternatives such as Mozilla, Opera and Netscape. Make sure your site can be viewed in other browsers; that way you will not unintentionally reducerepparttar 132628 number of visitors to your site.

Choose simplicity over complexity.

Unless you are a design company showcasing its skills, keep things simple. Visitors (especially frequent ones) may not be impressed by your complex animated graphics especially if they serve no apparent useful purpose. Make it simple for visitors to get torepparttar 132629 content – that is what most of them are coming to your site for anyway.

Makerepparttar 132630 navigation intuitive and easy to use.

This is probably one ofrepparttar 132631 two most important aspects of designing a web site,repparttar 132632 other being content. Make your site’s navigation logical and clear. Ensurerepparttar 132633 most important and most often-accessed information is easy to find. Link names should be concise and self-explanatory. Test navigational links to make sure they work and keep them up-to-date.

Your site should be as visually appealing as possible.

Visual appeal is subjective butrepparttar 132634 design of your site will undoubtedly influence customers’ perceptions of your business as a whole. An uncluttered layout, careful choice of font size and colors and appropriate use of graphics and images should go a long way to ensuring your site creates a good impression of your business.

Apply a consistent design or ’look and feel’ to your site.

Keep design consistent across your site unless you want your visitors to ask themselves whether they have wandered into another company’s site by accident.

Integrate your web site design with your offline branding.

For many,repparttar 132635 Internet is still an alien environment so reassure your customers by applyingrepparttar 132636 same branding online as you do offline. After all, if you have spent a lot of money building your brand why spend more appearing to build an entirely different online brand (unless, of course, this is your intention).

Keep page size manageable to ensure speedy downloads.

Online visitors’ patience is measured in milliseconds and not everyone has hi-speed or broadband Internet connections. So, keep page sizes within reasonable limits to ensure that they download quickly. Optimize graphic size and avoid putting an image on a page unless it adds something forrepparttar 132637 visitor.

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