Increase Business By Being Nice.

Written by mark white


Increase Business By Being Nice.

I have been reading articles on increasing sales using search engine optimisation as well as writing them for a very long time and I have not seen many which point outrepparttar best way to increase sales.

The answer is obvious yet often overlooked; you just have to be as good to your customers as you would expect any other site owner to treat you.

The World Wide Web is vast andrepparttar 108744 choices are many, it doesn't matter what you want you have probably got a choice of 30,000 to 3,000,000 sites to pick from.

Our customers will become repeat customers if they are provided a personal service that exceeds their expectations.

The Internet has been a boom for many people, businesses have sprung up and their owners have managed to make a living from them, some more than others.

The Internet has also taken awayrepparttar 108745 contact we used to have with shop assistants, we no longer see shopping as a personal experience and I think this is a real shame.

You can't ask questions, you can't seerepparttar 108746 goods you are buying and you don't get a feel forrepparttar 108747 person you are dealing with.

It is down to us,repparttar 108748 seller,repparttar 108749 owner,repparttar 108750 customer service manager to provide a personal service to these people who entrust us with their hard earned cash to provide not only value for money but also a service that will leave them with a warm glow in their heart and a need to return to us for further purchases.

We will also getrepparttar 108751 benefit ofrepparttar 108752 most valued advertising; FREE word of mouth recommendations are invaluable and must never be underestimated.

Why Is No One Buying From My Website?

Written by Nikki Pilkington


Are you, like many other website owners, frustrated atrepparttar amount of time, effort and money you've put into your website, only to see few or no sales?

Like most business owners, you probably know your products or services inside out; you knowrepparttar 108743 benefits of them, and what they can give to other businesses or consumers. And you probably paid good money for a website to promote them. You may even be getting hundreds of visitors a day to your website, but if this isn't converting into sales, what's going wrong?

Here are seven tips to help you attract BUYERS to your website, not just visitors.

1) Have a clear purpose

We all visit websites that leave us a little confused about whatrepparttar 108744 business owning them actually "does". Is your website like this?

Statistics show that you have only 10 seconds to impress your potential customer - if they spend those 10 seconds with furrowed brow, trying to work out if you providerepparttar 108745 product or service that they need, you'll lose them.

Action point : Make a list ofrepparttar 108746 things you want to sell from your website, fromrepparttar 108747 most important torepparttar 108748 least. Does your website show this?

2) Make your home page copy sparkle

It's all very well telling your visitor how great your product or service is, but everyone wants to know What's In It For Me? Use headlines and bullet points to tell your reader how your products will benefit them.

Action point: Rewrite your home page copy to sell your products or services fromrepparttar 108749 visitor's point of view, not yours .

3) Use testimonials

If you've supplied your products or services to happy customers, then include a testimonial on your website. If your business is local, andrepparttar 108750 person is well known, even better! If you can get multiple testimonials, include them on each page ofrepparttar 108751 site, so your visitors read great things that your clients say every step ofrepparttar 108752 way.

Action point: Email your top 10 clients and ask them for a testimonial - then put it on your website with a link back to theirs.

4) Keep your layout consistent

Make sure every page of your site is laid out inrepparttar 108753 same way. Ifrepparttar 108754 text on one page is centred, when all ofrepparttar 108755 others are right justified, it makes your site look unprofessional.

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