How to create your web site marketing plan

Written by Herman Drost


Creating a web site without developing a web site marketing plan isrepparttar same as planning for failure. A web site marketing plan is essential not only just to survive but to continue to thrive and expand your business. You should spend 80% of your time marketing your web site. It'srepparttar 124994 life blood of your online business.

When to create your web site marketing plan. Most of us probably create a web site first before we plan to market it. However just like a business plan, you should prepare your marketing strategy ahead of time. What'srepparttar 124995 benefit of doing this? The further you plan aheadrepparttar 124996 easier will allrepparttar 124997 pieces of your web site fall into place.

Give me an example please Recently I was working on an ebook. Before creating it, I worked on creatingrepparttar 124998 sales page forrepparttar 124999 web site. This meant I had to think first of allrepparttar 125000 benefitsrepparttar 125001 ebook would be to my customers plus research appropriate keywords to weave into my web copy for my web page to rank well inrepparttar 125002 search engines.

If I had done this backwards and createdrepparttar 125003 ebook first, I would have wasted hours of time redoing my web copy to fit my web site marketing plan.

Here are 7 steps to creating your web site marketing plan 1. Begin withrepparttar 125004 end in mind - create a vision what you want your web site to accomplish. Define a vision statement i.e. “I will develop a highly profitable web site within 6 months”.

2. Set doable goals - depending on your product or service, write down one or a set of goals you BELIEVE you can accomplish i.e. “I will turn a profit of $500/month atrepparttar 125005 end of 6 months”.

3. Choose a few marketing strategies - based on your research, pick a few strategies to begin with that you know you can accomplish. This could include optimizing your web site forrepparttar 125006 search engines, placing an ad in an ezine, or writing an article to submit to online publications.

4. Create a time line and set a deadline - create a horizontal line on paper or on a white board (where you can easily view it each day) and divide this line up into days, weeks or months (or whatever duration you decide) of your marketing campaign. Then markrepparttar 125007 beginning and ending dates of your campaign, plus what type of marketing method you are using.

5. Track your results - if you are running an ad either onrepparttar 125008 Internet or offline, track its effectiveness. Use ad tracking software like adtrackz.com, to track allrepparttar 125009 links you place online. To know how visitors arrived at your web site and what keywords they searched on to get there, analyze your web site statistics (read my article “how to analyze web traffic). With offline ads, use a different code for each ad. If one ad doesn't work well, rework your copy and try it again. Once you find one that works, expand your advertising to other publications.

Business Success Secrets

Written by George Papazoglou


That's right... I can guarantee that your business will be a success with a marketing plan, but what I cannot determine isrepparttar volume of your success.

 What if you hadrepparttar 124993 exact marketing parameters to "magnetizing" customers and all you had to do was to just supplyrepparttar 124994 answers?

I'm sure that your subconscious already knows allrepparttar 124995 answers to creating an avalanche of wealth in predicted time, and all you have to do is to...

All you need to launch a successful business is to consciously oppose to your selfrepparttar 124996 right questions! If you can ask your selfrepparttar 124997 *right* questions, you have great chances to supplyingrepparttar 124998 "closer-to-perfection" answers!

 For example highly successful Private Investigators, Interrogators and of course businessmen know that in order to solve-out a puzzle, all they have to do is to go up againstrepparttar 124999 right questions!

 Inrepparttar 125000 exemplar of a businessman,repparttar 125001 "Interrogating Hierarchy", is a marketing plan. Before materializing a marketing plan, we should identifyrepparttar 125002 various segments of your product or service, and spotrepparttar 125003 specific areas which characterizes your target market.

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