Marketing: How To Target Your Customers and Put Them In A Buying Mood

How To Target Your Customers and Put Them In A Buying Mood

Written by Herman Drost

Have you spent a lot of money on advertising with repparttar

expectation that you would get many sales from repparttar 121861

1000s of people that visited your site or read your ad?

Have you poured money into driving traffic to your web site, only to have no one buying your product?

Maybe you have seen repparttar 121862 ads, "Get 10,000 visitors to your site, for only $20" . Wow, you think, that's a great bargain, I'll go for it. The result – 10 people visiting your site and no one buying.

What's repparttar 121863 problem? You have not effectively targeted your customers. Your field of customers is too large. Most of them are not interested in your product. You need to zero in repparttar 121864 person that wants, needs and thirsts for your product.

How Do I Find My Targeted Customer? 1. You have to have to put on your customers shoes. There's an Indian saying that says "You must walk a mile in my shoes, before you can understand me. For example, if I am selling a weight loss product, I would not be targeting skinny people, but targeting those that are overweight.

2. Make a thumb nail sketch of this person – who is your customer? What is her wants, needs and worries? Try to understand what makes them tick. Then you can understand what gain you can offer and what worry you can solve.

For example, let's make a sketch of repparttar 121865 overweight person. 30-50 years old Out of shape Probably married with children Under a lot of pressure, tight for time, stressed Looking for ways to improve health and wealth Lack of self esteem

3. Develop your product that addresses one or more of these needs. Always refer back to your thumbnail sketch as you write for your site. Elaborate on repparttar 121866 points that fit your product and what it delivers. As you start writing, new ideas will naturally emerge, but always keep them focused on your targeted customer so you won't go off repparttar 121867 track of what your customer wants.

7 Proactive Strategies For You To Use When Sales Are Down

Written by Herman Drost

Have you been unable to focus on marketing your business, since repparttar

terrorist attacks? Have sales been down for repparttar 121860

past few weeks.

What can you do? Well, you can't just sit on your behind and just hope that things will magically change and money will come rolling in.

It's time to take repparttar 121861 proactive approach, focus on what you are doing with your time and plan it out.

1. Create a marketing plan for this week - you don't have to take days or weeks to create one - just take repparttar 121862 next ten minutes and create a list of 7 strategies you can use to promote your business in repparttar 121863 next few weeks.

2. Take one strategy and DO it this week - repparttar 121864 important thing is to take one different strategy each week and DO it.

3. Track your results, to see what works repparttar 121865 best.

4. Evaluate your results - after one month you will have a good idea what is repparttar 121866 best method. You can then put more time and money into this successful strategy - you will then feel great that you have made progress and are achieving your goals.

Here are 7 proactive strategies you can do each week to navigate your way to success. It only took 10 minutes to write them down.

1. Write an article for publication. Submit it to article announcement lists, ezine publishers.

2. Add repparttar 121867 article as a new page to your web site. Optimize repparttar 121868 page for submission to search engines. Submit repparttar 121869 page to repparttar 121870 major search engines.

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