How To Overcome Inertia

Written by Arthur Cooper


How To Overcome Inertia By Arthur Cooper (c) Copyright 2004

Do you find it difficult to get things moving at work when faced with a seemingly impossible assignment?

Are you frustrated by other people’s lack of ‘Get Up And Go’? Are they overcome byrepparttar enormity ofrepparttar 104583 job to be done. Do they give up before they have even started?

Or worse, can you apply these comments to yourself? Do you find sometimes that your own ‘Get Up And Go’ has already got up and gone?

Don’t despair. There are simple steps you can take to get things moving again.

It is like trying to move a loaded super tanker. At first it looks as though that you could never have enough power to move it. It takes time before any movement can be detected. But little by little it starts to move forwards until eventually it is hard to stop.

If you follow these steps you can tackle almost anything.

1.Renewrepparttar 104584 vision. Fix your goals.

Focus again on what you are aiming for. Visualiserepparttar 104585 end result. Fix in your mind andrepparttar 104586 minds of allrepparttar 104587 others involvedrepparttar 104588 final purpose of what you are doing andrepparttar 104589 beneficial results that will flow from achieving it. Get enthused about where you want to be. Fixrepparttar 104590 intermediate waypoints,repparttar 104591 aims andrepparttar 104592 goals.

2. Divide uprepparttar 104593 overall job into smaller manageable segments. Think of it as a series of little steps instead of one great leap. The entire project may be look daunting, so chop it up into shorter, easier, less intimidating tasks. Make each individual task sufficiently small to be acknowledged by everyone as possible. Eliminaterepparttar 104594 doubts andrepparttar 104595 doubters.

STOP! Is your business missing it's mark-et?

Written by Aaron Colman


STOP! Is your business missing it's mark-et?

Written by Aaron Colman info@ibasics.biz http://www.ibasics.biz

I've seen a lot small business go under inrepparttar last few years. Most of these were founded by good, well-intentioned people that wanted nothing more than to take something that they enjoyed and make it a successful business.

This can be a good way to find business ideas, but it's before you dedicate your life's savings to creating your business dream you really should think about it fromrepparttar 104582 perspective of a business executive.

Sometimes,repparttar 104583 fact is, you're just not positioned well enough to get intorepparttar 104584 market. This doesn't mean that you should abandon your dream, it just means that you need to take a new approach.

When evaluating different approaches, here are some ofrepparttar 104585 things you should consider:

1. How much are customers willing to pay?

If you customers aren't willing to pay for your product or service offering, you're going to be fighting an uphill battle.

While it's possible to succeed with low-ticket sales... you should be prepared to focus your business on a quick, high-volume sales process as opposed to a more lengthy sales process. This works especially well on consumables like food or clothing, but wouldn't work at all on major contracts.

2. What does it take to satisfy those customers?

Customers can be very demanding. What does it take to make them happy? Are standards for a new product so high as to price it out of your range?

3. How much does it cost to satisfy them?

The ultimate conclusion torepparttar 104586 question above. How much will it cost to make your customers happy?

4. How big isrepparttar 104587 customer base?

If you've only got a dozen customers inrepparttar 104588 country, you'll clearly want to take a very different approach. Take for instance commercial airplane manufacturers. The cost of each product combined withrepparttar 104589 small number of customers makes it difficult to penetrate this market.

5. Is it growing or is it shrinking?

How many horse and buggies have you seen lately? Obviously some markets are shrinking, while others are growing. Getting involved in a shrinking market will make it tougher to succeed since you're going to be competing withrepparttar 104590 already established "big fish." Onrepparttar 104591 other hand this places extra value on established market share, so if you have strong enough competitive advantage it could become especially profitable.

6. What kind of competition is there?

If you've only got a few small name competitors then your branding efforts will be greatly leveraged in your favor. However if you're competing against large name firms, then you're fighting againstrepparttar 104592 grain. For this reason a large number of companies have found it profitable to commoditizerepparttar 104593 market by flooding it with a large number of generic alternatives.

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