Do you wonder what it takes to develop your own book, manual, special report, course, audio or video program and earn over $50,000 in less than 6-months?The answer is, to quickly capture hot selling topics from niche markets you already know about.
Wait a minute?
Why would I intentionally limit my market to a smaller group of potential buyers?
Aiming your infoproduct business at niche markets has several advantages...
1. You've located a group of eager buyers before spending any time on your product.
2. You know exactly where to go to research your and test your ideas, concepts, products and marketing.
3. Niche markets provide a lifetime of fresh product ideas - all with very little effort.
4. You can reach your buyers much easier, with less money while getting 10 times
sales and profit from non- targeted audiences.
5. Continue to build your infoproduct empire by adding value with additional products.
The trend toward niche publishing is exploding.
Most new publishers are small, niche focused and highly profitable.
So how do you find and narrow down your search for your niche market.
There are 3 steps: Identifying, understanding and qualifying niche markets.
1. Identifying Niche Markets
A niche market is really quite simple to identify. What you are really looking for is a group of people who...
a) Have similar interests and desires b) That can be located c) That can be easily targeted and accessed and... d) That are willing to spend money on your products
In order to quickly understand and make money from your niche, you want to make sure you identify niches that you already have experience with, some level of understanding or have significant contacts in.
Some examples of niche markets include:
Mega Publishing Star Dan Poynter's book on Hand-Gliding
Willie Crawford's successful Soul Food Cookbook