HOME BASED COFFEE FRANCHISE

Written by Sunnie Ford


Would you switch drinking coffee if it was a brand with only 8 mgs of caffeine per cup? What if this coffee was NOT DECAFFEINATED? Would you miss those chemicals in decaf? Are you drinking regular store bought coffee with 100 to 150 mgs of caffeine per cup? If so, this has given your body an acid balance which then brings on health challenges. One cup of coffee jacks up your highs

Getting Lucky with Systematic Marketing

Written by Charlie Cook


In early-August, I got a call from Barbara atrepparttar Association of Management Consultants wanting to know whether I was interested in running a marketing workshop for their members. I asked how she had gotten my name; Barbara told me Jeff had referred me. When I mentioned that I had met Jeff over two years ago, Barbara said that I sure was lucky he still remembered me.

Luck had nothing to do with it. Jeff asked to be put on my mailing list after we met. He gets my weekly ezine, full of marketing ideas he can use. Over time, I've demonstrated my expertise to Jeff and he trusts me enough to refer me as a speaker.

Are you relying on luck to get people to remember you?

When Jeff had a need or when someone he knew wanted an expert in marketing, my name came to mind. Why? Because I have a SYSTEM for promoting my marketing products and services that helps people remember me when they have a need.

Do you have a system that generates a steady stream of clients?

Overrepparttar 120226 years I've perfected a marketing strategy that generates a steady stream of prospects, clients and income. It is based on five core marketing principles and associated marketing tactics.

Why use a marketing system?

When you have a system, each one of your marketing efforts works to support your other marketing efforts. Each action you take builds onrepparttar 120227 previous action. Your marketing is cumulative. In my case this means that each month, I have an additional thousand or more qualified prospects interested in my services and products.

What are some ofrepparttar 120228 elements of a successful marketing system?

1. Attract Attention Learn how to explain what you do so that people quickly see how you can help them. All you need is a one-sentence description of who you help andrepparttar 120229 solution you provide; a marketing message or elevator speech. Use it on your business card, in your brochures, on your web site and in your ads.

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