You've heard it before. Attitude is everything. Well, guess what? That's true. To be successful in Network Marketing, you have to take correct attitude or posture and it starts with prospecting.

The dictionary defines "to prospect" as to explore, to search or to examine for something.

When you talk to a potential business builder, do you explore, search or examine or do you try to convince person by telling them how good your business is and how much better it is than anyone else's?

You've heard about prospecting for "gold" and famous California "Gold Rush." When prospecting for gold, first thing you need to remember is to find a place where you can expect to find gold. You won't prospect in stream in your back yard unless your backyard lies in middle of gold country.

Once you find potential stream, you need to gather your tools. As a gold prospector, you would plunge your sifter into stream and gather up a lot of muck, which you hope also contains gold.

You'll sift through it until you find some shiny gold stuff, which might be gold, then again might not.

You separate out real gold from fools gold. You've now got one or two or three or however many nuggets of real gold.

Keep repeating process until you're rich.

The same procedure goes for finding those golden people.

The number 1 step to prospecting gold in Network Marketing is:

1. FIND

Find gold fields. Your prospects imply gold to you. You want golden women and men to join your business. That means, people who are serious about business opportunities.

You Can Advertise.

Unless you have a huge budget, you're not going to advertise in general magazines, newspapers or ezines. You'll want to go with Business Opportunity streams.

You Can Buy Leads.

They vary in price and in quality. You can pay big bucks, like $5.00 a lead for pre-qualified individuals who have actually been called and talked with on phone. You can also pay .50/lead for older leads that may or may not be interested.

You Can Get Free Leads.

You can put up a website and drive traffic to it and/or start an ezine. As people respond to you, they are free leads. The marketing company I work with Free Leads For Life teaches people how to do just that.

The number 2 step in successful prospecting gold in Network Marketing requires you to dig deep into your potential stream and begin to:

2. ASK

Prospecting is about them, not about you. Ask them about themselves. First of all . . .

Are they seriously looking for a business opportunity?

Do they have time to talk now?

What kind of work do they currently do?

Are they achieving success at their chosen work? Do they like it? Are they working full time? Part Time?

You can come up with a unique way to combine that dream with one of perks-travel. For your home-based business, you can give away FREE vacations, fulfilling dreams of sunny beaches and clear water for a living. You can give away FREE vacations as promotions.

You can help promote businesses by giving people something that they really want: relaxation. People want to get away from daily stresses in their lives, and for some of this means checking out glitter and glitz of casinos of Las Vegas. For others, it means a quiet retreat in mountains where they can play golf or visit quaint shops.

Vacation certificates that pay for 3 days and 2 nights hotel stays for 2 people fill that void. The average rate of hotels that are provided for your guests costs about $100 per night, but your guests stay free.

Hotels all over country participate because they lose money when rooms are empty. The hotels are hoping to get repeat business once vacationers see how nice rooms are. That repeat business is key to this successful business.