Five Ways To Win The Favor Of Search Engines

Written by Mark Tse


Youíve got a cool new website with allrepparttar works: cool Flash presentations, eye-catching colors, informative text, easy-to-use layout, and an interesting topic. You think your site is amazing, and you know that others will agree with you. If only they know it exists.

How do you make your website known? How do you make yours stand out among millions of others? You can spend lots of money on advertisement, but that will not work if you donít haverepparttar 149253 money to spare on advertising. So what do you do? Make search engines work for you, thatís what!

Google, Yahoo, MSN, Lycos, Altavista - you want to be atrepparttar 149254 top of their results list. The higher your site is in a search results page,repparttar 149255 better chances that it will be visited. The science behind making your site a popular search result is called Search Engine Optimization (SEO). Donít worry, though - even if SEO is referred to as a science, it is not all that complicated. You just need to take note of a few things, and before you know it, your site will have more visitors than you could ever dream of.

Here are five tips to ensure that your site would be a favorite of search engines all aroundrepparttar 149256 cyber world.

1. Give importance to substance over appearance.

Do you want to share your knowledge on a subject that you have authority on? Do you want to sell products? Do you want to build an online shrine for your favorite actress? Whatever topic you have chosen for your website, make sure that you are able to give useful information on it. Search engines work by scanning sites for keywords. They search text and completely ignore everything else. So if you have made your site rich in colors, donít forget to make it rich in content as well. After all, a beautiful layout can make people look, but relevant content is what will make them stay. Remember, in this day and age: content is king!

2. Know your topic well

If you know much about your topic, you will know what people usually ask about it, and what they ask about it is what they will type inrepparttar 149257 search bar. When writingrepparttar 149258 content for your website, put yourself in your other peopleís shoes, people who will be your target audience or market. Knowrepparttar 149259 possible questions they might have about your topic, and give answers in your site.

The Difference Between Article Marketing and Traditional Article Writing

Written by Dina Giolitto


Lately, there seems to be some confusion between Article Marketing and regular article writing. People wonder why I would write articles when I'm not getting paid for them. Paid, of course beingrepparttar traditional way where money is exchanged for labor.

Article Marketing is not "article writing" as you may know it if you're a writer or reader of magazines, journals and such.

Article Marketing is a new concept that's being used by web experts to help spreadrepparttar 149221 word about their businesses. It's a tool that's meant to increase your website's visibility.

If you're familiar with link exchanging and link distribution, you know thatrepparttar 149222 more websites who include a link to your own website,repparttar 149223 more exposure you get andrepparttar 149224 more chance you have for making a sale.

Of course,repparttar 149225 drawback to Link Distribution is that there's nothing about your link that stands out in a crowd. But what if I told you that you'd be able to include information along with your link? And that information could be written inrepparttar 149226 form of a short article?

That's it, that's Article Marketing. It's not *really* about fantastic writers creating amazing and life-changing articles that took months of research and development.

It's about marketers and savvy web entrepreneurs who want to increase their popularity onrepparttar 149227 web while atrepparttar 149228 same time using a personal touch - an article - to draw in a loyal following who will be interested in purchasing their products.

Imagine what you could do with a little space to add some words and warmth and compelling copy to that website link of yours! Imagine no longer. Kids,repparttar 149229 dream is here and it's Article Marketing.

Article Marketing Explained in 4 Points

1. Article Marketing starts with an article syndication site. 2. The site collects articles written by marketers and writers. 3. The article authors are asked to include a personal bio and link to their website. 4. The articles are then picked up by other websites who want to showcase fresh, relevant content in a specific niche.

As I mentioned inrepparttar 149230 first paragraph, I don't get paid cold hard cash to write articles for my own company (although you're welcome to pay me cash to write yours!). My payment for article marketing is exposure.

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