Product creation is usually one of first concerns of an internet marketer.
Conceptualizing a profitable idea and formulating a marketing plan to sell it is a relatively exhausting task.
Not everyone is gifted with creative juices to come up with a cutting edge concept.
Fortunately, there’s resale rights marketing.
Many internet marketers actually sell their created products either because they have squeezed them dry of all possible earning potentials, or they feel that they’ll earn more by selling master rights to same.
This has paved way for resale rights marketing, which is an ingenious method of making profit out of others’ works.
Think of it first in point of view of creator. He’d come up with an e-book that he feels is worth $60. But his sales would depend on success of his marketing campaign.
What if he’d sell master rights for e-book instead to a hundred of his fellow marketers for $25 each? He’ll earn an instant $2500, which is a surer profit than uncertainties involved if he decides to market his e-book himself.
Now, let’s look at it in point of view of resale rights marketer. He’d buy master rights for $25.
Granted that he’d share same with 99 other people, internet has a population of 50 million surfers at any given time. Surely ratio does not convert to saturation of any target market.
Additionally, resale rights marketer can repackage product in so many ways that would seem novel and distinct from how it was marketed originally, or how other master rights holders would market it.
It is important to note that there are two kinds of resale rights.
First, we have master resale rights that grant you, basically, every right owner has, or had.
Second, we have limited resale rights, which carry with it certain conditions depending on license.