Delicious Business Cards

Written by Maria Vowell


You can create unique recipe cards to help promote your own business, or even to start a part-time business from your own home.

As we all know,repparttar majority of business cards that are handed out either get forgotten or thrown inrepparttar 100808 trash very quickly.

By making unique business recipe cards, you’re not only providing something of value, but you’re also advertising in a way where people will see and remember your business.

All you need to get started is a home computer printer, some recipes and some blank index cards.

When choosing your recipes, make sure that you have legal rights to use them.

Although recipe ingredients cannot be copyright protected,repparttar 100809 recipe instructions are, therefore you can’t just pick recipes out of magazines and books to use in this way.

You will need to either use your own unique recipes, or you can use recipes that have now fallen intorepparttar 100810 public domain whererepparttar 100811 copyrights have expired.

To help get you started, you can obtain over 260 public domain recipes in The Bread And Biscuit Baker's And Sugar-Boiler's Assistant.

Every recipe provided in The Bread And Biscuit Baker's And Sugar-Boiler's Assistant is now inrepparttar 100812 public domain and free for anyone to use (for personal use or profit), and considering that they are for wonderful cakes and candies, these are perfect for your unique business recipe cards.

You can obtain a copy of The Bread And Biscuit Baker's And Sugar-Boiler's Assistant atrepparttar 100813 following URL:

http://www.craftyprofits.com/bread

To make your recipe business cards, you will want to print one recipe on one side of a blank index card attractively, and your business ad onrepparttar 100814 other side ofrepparttar 100815 card.

Make sure that you include a small line atrepparttar 100816 bottom ofrepparttar 100817 card, onrepparttar 100818 side that you haverepparttar 100819 recipe that states something likerepparttar 100820 following:

For more delicious recipes please send a SASE for recipe list to: YOUR NAME AND ADDRESS

This is so that you can send a price list (25 cents per card is good) for more cards to promote even more recipes (and ads) on your cards. Make surerepparttar 100821 statement is in a smaller font thanrepparttar 100822 actual recipe so that it doesn’t take up much room on your cards.

Be sure to be very creative and add nice graphics torepparttar 100823 backs of your cards to make your ads more attractive.

Also, you can start a successful part-time business by selling ad space to area businesses where their ads are placed onrepparttar 100824 backs ofrepparttar 100825 cards that you distribute.

Combine Your Yellow Page Ad and Web Site for Maximum Profits

Written by Dr. Lynella Grant


A Yellow Page Ad isn't Enough Any More An unquestioned "must" for any small business has been to run an ad inrepparttar Yellow Page Directory. Since most customers were local, that was enough to establish itself as "open for business." The annual Yellow Page ad representsrepparttar 100807 largest promotional expense for many enterprises.

Yet, Yellow Page directory use is declining, while expanding segments ofrepparttar 100808 public don't rely on them at all. Yellow Page advertising costs keep going up, andrepparttar 100809 complicated pricing structure is difficult to figure out.

Worse yet, having a Yellow Page ad doesn't deliver like it used to. People can find most ofrepparttar 100810 information they want without ever opening a directory. Your business needs its Yellow Page strategy to be in tune withrepparttar 100811 times and your market.

Like most business owners, you must squeeze maximum value from every promotional dollar spent. That requires you to move beyond treating a Yellow Page ad like it's a separate, stand-alone way to promote your business. It's not. Your Yellow Page advertising needs to work in tandem with allrepparttar 100812 rest ofrepparttar 100813 efforts you pursue.

The Internet Expands Your Arena Every business needs to put itself in front ofrepparttar 100814 people looking for what it does - and that's not just throughrepparttar 100815 Yellow Pages any longer. An increasing percentage of customers, who spend their money close to home, are Internet savvy. There's a major overlap between Yellow Page directory users and Internet users. That fact supports integrating your local and Internet promotional methods so they attract more new customers.

Yellow Page users are likely to be Internet users as well. And a business that ignores online activities entirely may have a tough time getting access to or credibility with those customers. It is possible to make online and traditional (offline) methods to attract customers work in tandem - improvingrepparttar 100816 effectiveness of each alone. So it's no longer an either-or, all-or-none choice whether to promoterepparttar 100817 business online or off.

People who subscribe to online services consultrepparttar 100818 Yellow Pages 23% more often than non-subscribers.

Frequent Yellow Page Users are: - 18% more likely than average to be Internet subscribers - 32% more likely to be amongrepparttar 100819 heaviest Internet users - 18% more likely to make purchases onrepparttar 100820 Internet - 27% more likely to spend more than $1,000 on Internet purchases Source: Simmons

Customer Behavior is Changing More and more, people are going torepparttar 100821 Internet to find, learn about, or select products and services. Even local ones. That doesn't mean that they will buy online, however. People still prefer to spend their money locally when they can. But, evenrepparttar 100822 smallest business can do a better job of being found by those who prefer to use bothrepparttar 100823 Internet andrepparttar 100824 Yellow Page directory to make their buying decisions. And, it can be done very inexpensively, too.

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