Customers Will Teach You!

Written by Al Hanzal


Customers Will Teach You! The fastest and safest way to improve your small business is to create a business niche for yourself. Create a niche, promote your expertise, customers come knocking at your door and you make more profits. If you will let them, your customers will teach you where to take your business. The strength of your small businesses is your ability to learn from your customers. You have constant contact with your customers. They will teach you how to make more profits in your business. They will show you where to create your business niche. This 15 minute exercise uses five of your favorite customers. To completerepparttar exercise, think about and rememberrepparttar 120462 names of five favorite customers. Rememberrepparttar 120463 buying process they had with you. Take a moment to write down their names. Below is a list of reasons why customers buy products and services. For each of your five customers indicate what reason, (they may have two reasons), whyrepparttar 120464 customers purchased from you. Reasons Customers Buy from You ___They bought because of my credibility ___They bought because of my guarantee ___They bought because of my solution to their problem ___They bought because of immediate gratification ___They bought because ofrepparttar 120465 neatness of my business ___They bought because of my price ___They bought because of my convenience ___They bought because of my professionalism and expertise ___They bought because of other’s opinion of my business ___They bought because of my customer service ___They bought because of my quality ___They bought because of my innovations ___They bought because of their great shopping experience

Planning A Slow Season Calendar

Written by Catherine Franz


Every business experiences slower periods. For some, they sell more duringrepparttar Christmas season while others move at a snail pace. Some sell more duringrepparttar 120461 summer and others less. The key is being aware of your seasons and alternatives available to solverepparttar 120462 challenge and changerepparttar 120463 results.

All businesses need down time, breathing room to re-evaluate where we’re going, and where we’ve been. What’s working and what’s not? What changes need to occur and where we want to go inrepparttar 120464 future?

Have you planned your breathing room time into your calendar year?

As a coach and independent professional, I know by personal experience and throughrepparttar 120465 feedback of my clients, that duringrepparttar 120466 slow times, stress, fears, and challenges on how to payrepparttar 120467 bills increases. Sometimes, stress increases without any money factors because we’re not used to having additional time on our hands, so our brain manifests things to fillrepparttar 120468 void. So, what arerepparttar 120469 alternatives? Good question. Let’s explorerepparttar 120470 possibilities...

You can userepparttar 120471 "save for a rainy day" philosophy by moving a certain percentage from a regular account to a money market or savings account for those rainy time periods.

You can plan out, on a paper calendar your seasonal periods. Look at your Income Statement forrepparttar 120472 past few years and you will see a pattern appearing. If that history isn’t available, ask others in your field area. As a coach, I’m inrepparttar 120473 personal development field. I would contact others in this field, like speakers, trainers, who have experience and history and interview them onrepparttar 120474 question.

After you review your historical financial information, keep in mind that future economic conditions will influence your seasonal plans. This requires a strategy on who and what you are going to use for economic indicator flags. This may require a financial planner, economist, or other professional on your support team. Readingrepparttar 120475 paper or watchingrepparttar 120476 news is all well and good, however, it can also add to confusion. Too many cooks inrepparttar 120477 kitchen syndrome. Choose one or two cooks and askrepparttar 120478 others to leaverepparttar 120479 kitchen.

Cont'd on page 2 ==>
 
ImproveHomeLife.com © 2005
Terms of Use