The key to success in NetMarketing is constant promotion. Opportunities at rest are simply failures waiting to happen. The pros in this business are always in constant motion. They are pros in motion - using pro-motion.

In this promotion series you will learn what it takes to promote your business. While there are dozens of options available, it's best to gain a working knowledge of them all. Remember, more you know, better you will be able to lead your downline members.

So let's get started by looking at some of basic tenets: laws of successful promotion.

* Plan Your Promotion, Then Promote Your Plan Whether you are submitting your link to an FFA links page (Free For All) or spending several hundred dollars on an Ezine Solo Ad, treat every promotion as a single campaign. Have a purpose and desired result for your effort. Plan your work, work your plan. Haphazard effort leads to haphazard results. Commit fully - remember, this is a business, not a hobby.

* Carefully Target Your Audience Wasted dollars are often result of attracting wrong set of eyeballs. Just as important as what you want people to see, is attracting right set of viewers. Select an audience who will be most receptive to your offer. Many websites offer a gazillion hits for a tiny amount of money. If you have money to burn, then go for it. Rule of thumb: if you can't target these hits by country of origin AND by category of interest, you may as well throw your wallet in fireplace and roast marshmallows.

* Keep Your Promotions Prospect-Centered Never become object of your promotion, instead allow your prospect to become point of focus. Use word "I" sparingly, use word "you" liberally. Ten uses of "you" for every "I" is a good goal.

* Be a Problem Solver, Not a Solutions Moderator Effective promotions solve problems for people. But if you present too many options for a solution, door of confusion will be opened needlessly. Note: A confused mind almost always says No.

To get most from your video production dollars, we’ll take a look at seven top tips for making your corporate video a success.

1.Start with Results. The first step is to work out exactly what you want your video to achieve. Is it to train staff on a new procedure or is to increase interest at trade shows? Design your video concept around desired result. Often clients get caught up with showing off their company that main message gets lost.

2.Write a brief. Once you know what you want to achieve, work out what you want to show and explain in your video. Formulate a brief that specifies your objectives, target audience, countries your video will be viewed in and any required languages. A list of all shots that you need is also helpful. Will bulk of shots be at your premises and do you need your CEO to talk to camera? Video production companies will try to calculate how many days filming are required to work out cost, so it’s important to know how much needs to be filmed at outset.