Did you know that you could create a free e-book of your web site in 30 minutes or less. I didn’t know this until I was experimenting with producing a Word document that I would save as a HTML file for reference purposes.

I have a new web site, Web Marketing Library, where I have links for free articles on Web about web marketing. For years, I have read free articles by experts that I considered worth reading, but I would usually have to stumble upon them.

Then I got idea to use Google to search for “web marketing articles” and 3,600 entries came up. There are plenty of articles available, but no one seems to have pulled them together in an easy to access link library, and classified articles by topic. I have 260 articles on my site at this time. Here is my step by step approach.

•Opened Microsoft Word and copied and pasted links into a Word file that I would save as a HTML file. Then I made a few minor changes for format and theme. I saved my file as an index.html file.

•A separate folder needed to be set up for my files I would use for my free e-book.

If you're seeking your very own Internet fortune and have developed an online business, you know there are a lot of steps involved. You've registered your winning domain name, hosted it, put together your business plan, etc. You've thought very carefully about your products or services and you're looking forward to day orders rush in.

But have you woven what makes you unique through your business model? What is going to cause web surfer to click your order button as opposed to gliding over to your competitor's order form?

Have you developed your "USP"? You may ask, "What's that?" It's your "Unique Selling Proposition". What makes your business and website different from all rest? How do you separate yourself from pack?

We're sure you're very aware of how fast Internet is. People are busy in today's "keep moving" culture. If your website doesn't grab their attention and keep it, they are off to next one faster than you can ask your bank rep, "What's latest I can send my mortgage payment in again?"