Contextual Ad Networks...The Baby Boom Is Upon Us

Written by Kirk Bannerman


No, this baby boom will certainly not swamprepparttar Social Security system (sort of a bad joke for those that live inrepparttar 143214 United States, but many other countries...most notably Japan...have an even more acute problem), but this baby boom is revolutionizingrepparttar 143215 way that pay per click advertising is being spread acrossrepparttar 143216 Internet.

One ofrepparttar 143217 early participants in this pay per click baby boom was Google, with its AdSense program. With this program, Google shares pay per click revenue with a huge number of individual partner websites that carry a few pay per click ads that are distributed by Google. In essence, this creates a whole bunch of little pay per click locations (websites) throughoutrepparttar 143218 Internet and hencerepparttar 143219 term "pay per click baby boom".

Conceptually, programs like AdSense are similar to whatrepparttar 143220 computer hardware folks refer to a distributed processing. Instead of trying to draw everyone to a large pay per click search engine site, little groups of pay per click ads are spread widely across thousands of locations (websites) all overrepparttar 143221 Internet.

Actually, this distributed processing or propagation technique is not limited to pay per click advertising. For example, Amazon uses a similar arrangement (called Amazon Associates) to sellrepparttar 143222 products it carries on amazon.com and ClickBank has a sales program called CBAdwords which operates in a similar fashion.

According my trusty Ouija board, it seems likely that most commercial hubs onrepparttar 143223 Internet will be shifting to this propagation concept as time progresses...all of those individual partner websites that carryrepparttar 143224 message/proposition will constituterepparttar 143225 vast army of worker ants that keeprepparttar 143226 queen ant alive and healthy.

From a pay per click marketing perspective, these programs make brilliant use of leverage while providing highly targeted prospects forrepparttar 143227 paying advertiser.

There are, of course, some interesting things that occur as a result of all of this stuff. For example, consider what I callrepparttar 143228 "cross fertilization effect": Suppose a person goes to yahoo.com and performs a search that leads them to one of my websites that happens carry Google AdSense ads and that visitor then clicks on one of those ads...the net result is that Yahoo natural search provided Google pay per click with some revenue! Aren't these fun times that we're living in?

LOOKING FOR A NEW WEB HOST!?!

Written by Annette Thomas


The first step in locatingrepparttar best and most affordable web hosting company for your needs is to hit your favorite search engine and then to start collecting email addresses of hosting firms. Take a quick look around at what each company offers to determine possible suitability. If their web site doesn't function correctly, it's wise to look elsewhere. Ensure you review their company profile to get a "vibe" about their practices and ethics. Ifrepparttar 143213 company profile only details how good they think they are, run like hell. The rest of your initial enquiries can be handled via email. Letrepparttar 143214 hosting services know that you are approaching a number of companies. You can make this clear by putting allrepparttar 143215 company email addresses inrepparttar 143216 CC field. This strategy will quickly identifyrepparttar 143217 companies who genuinely want your business and also allow you to easily run through an initial cull, saving you valuable hours in research. Not all web hosts are created equal The criteria forrepparttar 143218 first cull is simple - if they don't respond to your enquiry within 24 hours, delete them from your "possibles" list. This also applies if they only send you links to promo material without any personalized message. To really test them out, send your email late on a Saturday night - whereverrepparttar 143219 hosting company is inrepparttar 143220 world, it will berepparttar 143221 weekend. The idea behindrepparttar 143222 24 hour strategy is this - if a company can't respond to pre-sales questions quickly, it may be an indication of what their customer support is like. Also, many web site hosts don't seerepparttar 143223 "big picture". You may be starting out small, but who knows how big you'll become and how many other people you will refer to their service? A forward thinking company recognizes this and communicates appropriately. Don't make it too hard onrepparttar 143224 hosting companies in your email to start off with, you can ask more detailed questions as you reducerepparttar 143225 list of possibilities. . Hosting Service Recommendation: uses a excellent email support service that makes telephone support look positively antiquated. Test it out for yourself and ask them some pre-sales questions! Visit ThinkHost today!

Looking for a new web host? The first step in locatingrepparttar 143226 best and most affordable web hosting company for your needs is to hit your favorite search engine and then to start collecting email addresses of hosting firms.

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