Become a Recognized Expert in Your Field and Increase Your SalesWritten by Alvin Apple
A lot of people write to me to ask my advice on home businesses and marketing. It started of with an e-mail here, a phone call there, but soon questions started flooding in. Now I can barely keep up on my e-mail, and it's come to my attention that some people consider me a guru of sorts. Boy, was I surprised to hear that!Now, I'm not saying that I don't have a lot to offer. I think I've picked up a few good ideas along way, and I feel pretty good about sharing them. I'm really grateful for business my status has brought me, it's just that I never thought of myself as end-all authority on home businesses. I'm just a guy like you. I've put in a lot of time and hard work to get where I am, and I guess my ideas were good enough that I now have a following, and my business is booming. Doesn't it make sense then, that you could do same? So how did I do it? Well, first of all, I did my homework. After first ruling out obviously ridiculous scams, I tried all new home business ideas out there I could, and I interviewed people who had tried ones I hadn't. I read business papers and watched business reports and basically kept my ears to ground. I watched how much money and traffic came to varying programs, and which submission ideas got most response. After a short time I had narrowed my marketing schemes down to what I could tell really worked. Next, I created a visible presence on web in business chat rooms and on message boards. There are several sites that I go to regularly to answer questions and post ideas. No selling here, just a friendly and constructive exchange of information. People really appreciate it when you're willing to just share information without giving a hard-sell. Pretty soon I had people e-mailing me on a regular basis.
| | The Golden Retriever and YOUR BusinessWritten by Pamela Geiss
What does a Golden Retriever have to do with your business, you ask? For those of you who aren't familiar with them, Goldens have an outlook on life that is quite incredible. They never give up. I had a Golden named Ruff who developed a malignant tumor on his corotid artery (the one in neck that sends blood from brain back down into heart). I noticed that he was eating, but losing weight, so I took him to vet. No veterinarian would touch him. Too risky, they said. Chemotherapy doesn't do well with dogs, so only choice we had was to love him and play with him and keep him as healthy and happy as we could for as long as he was with us.Approximately a year after we discovered tumor, this once beautiful dog weighed about 45 pounds and looked like a refugee. But you looked in his eyes and you saw happiness and and a love of life. He still ate and ran and played. The veterinarian was amazed. He said he had seen dogs not half as sick as Ruff lay down and give up. And he never gave up even when it got so bad that we didn't have heart to put him through any more.
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