As a Realtor, How Do I Attract Listings?

Written by Barrett Niehus


As a Realtor, How Do I Attract Listings?

By Barrett Niehus http://www.realtysoftware.org

Have you ever noticed that despiterepparttar massive number of Realtors in your area, only a hand full are making a fortune selling real estate? Regardless of who these realtors work for; GMAC, Century 21, REMax, they are extremely successful where others in their office are barely scraping by. What isrepparttar 127173 secret to their success? First and foremost, it is their approach to marketing themselves and their customers.

So what techniques do they use to attract listings? Well, whilerepparttar 127174 rest of us are placing door hangers and mailing out notepads, these super sales people have perfected marketing techniques that attract motivated buyers and sellers, and motivate them to take action. An example of one ofrepparttar 127175 strategies thatrepparttar 127176 best seller in my city uses is as follows:

1) Specialize: Despiterepparttar 127177 policy of never turning down a listing or qualified candidate, focus on specializing onrepparttar 127178 type of property that will best suit your performance goals. Forrepparttar 127179 person in my area, single family attached homes providerepparttar 127180 greatest return on investment and are turning overrepparttar 127181 fastest. This is where she is really making her money.

2) Geographic Specialization: When a person decides to sell his/her house, they will find a realtor either through referral, recognition of a local representative, or throughrepparttar 127182 yellow/white pages and internet. By focusing your promotional efforts on a specific geography, you can increase your market presence so that you arerepparttar 127183 first phone call if a target client decides to sell their property, as well as first onrepparttar 127184 list if they ask a neighbor for referral. In addition, if you specialize in a specific area, people will recognize your name and be more inclined to trust you with their listing and to negotiate their deal.

Make the Most out of Every Sales Opportunity!

Written by Kate Smalley


Makerepparttar Most out of Every Sales Opportunity:

Don’t take “NO” for an answer!

It’s easy to get discouraged when you make your best effort for a great sale and you’re met with a dead-set “no.” But don’t let it get you down. In actuality, 97% of all sales are not made withinrepparttar 127172 first pitch. In fact, it takes an average of five to ten exposures - also known as follow-ups - to persuade your prospect to makerepparttar 127173 first sale.

While your potential customer may not actually sayrepparttar 127174 word “no,” specifically each time, but every time you follow-up andrepparttar 127175 customer doesn’t buy, it should be interpreted as a “no” situation, and you should be aware of how to handle such circumstances in order to getrepparttar 127176 most out of them every time.

As a salesperson, it’s up to you to haverepparttar 127177 necessary drive and skill in order to stick with it throughrepparttar 127178 many follow-ups. You must be willing to use enough effort to get torepparttar 127179 point ofrepparttar 127180 last “no.”

To make sure that you make it pastrepparttar 127181 “no’s” and maximize your selling potential, here are some tips for success in closing:

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Knowrepparttar 127182 real reasons your customer would want your product. *

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