Article Banks Are Internet Marketing Gold

Written by Maria Marsala, Business and Life Coach


What is an article bank?

An article bank is a web site where an author can "deposit" articles and a publisher of a printed or Internet newsletter, magazine report, ebook, or website can obtain articles for their use. Each site includes guidelines forrepparttar author and publisher. Most article banks offer authors' content for free; some include a small fee torepparttar 121517 publisher or allowrepparttar 121518 site's ownerrepparttar 121519 right to publishrepparttar 121520 articles in profitable ways (such as an ebook sold onrepparttar 121521 website) Almost all article banks listed on this page allowrepparttar 121522 author to keep full rights to their articles. That means thatrepparttar 121523 author continues to "own"repparttar 121524 article. Articles posted torepparttar 121525 banks include copyright info and a bio atrepparttar 121526 end of an article. Some sites includerepparttar 121527 authors' picture and/or logo, too. Many article banks publish ezines that include recently submitted articles, ad swap requests and/or an "articles wanted" area. Some ezines include information that will assist authors and publishers, too.

For Authors

Are you a business owner and a gifted writer? Maybe you're a new writer, or are considering becoming a writer. Then use your gift and market your business, too! Userepparttar 121528 article banks - it's a win-win situation.

Depending onrepparttar 121529 amount of writing you can produce, you might consider hiring a Virtual Assistant or Copywriter to assist you with proofreading, submitting articles, and tracking where each article has been submitted. For more information on Virtual Assistants, visit http://www.coachmaria.com/coaching.html#Virtual.

Do you have a media page on your website? This page would link to every website, ezine, magazine, radio or TV station that has used your articles. This is a wonderful way to thankrepparttar 121530 publisher, shows other sites where your ideal client visits, and is a tool for you and your business.

SuperScript not SanScript

Written by Shelly Rich Friedling


There are many excellent resources available which provide templates for scripts, and below I include one which has been very successful in my businesses. The trend right now appears to be very lengthy, wordy script that include EVERY psychological marketing element known to mankind. Try using just one or two at first! For preliminary introduction I prefer KISS (Keep it simple and SANE); sales and marketing are subjective and I just don't see any reason to appeal to someone's impulses and intellect atrepparttar same time. It just results in a prospect's confusion. Shoot, it causes my own!

I'm presenting these suggestions as a method to get your foot inrepparttar 121516 door. This is a guide to developing your own script; you can adapt and recreaterepparttar 121517 template scripts; these tips simply focus on personalization. My humor attempt in no means suggests your sales pitch should be frivolous; it is meant merely to illustrate that these steps CAN be applied to ANY business or form of 'mass marketing.'

The main pupose here is to turn cold leads into warm leads....(getting closer, cloooser, clooooooooser!)

1) Intro -What is your purpose? (if you're writing alking first time, state who you are, your company)

Example: I'm Shelly with SidewalkSpitters, maybe you haven't heard of us yet, but we we've been spitting on sidewalks in your neighborhood for 20 years...

-A TERRIFIC thing here is to use a competitor's name, or if you have none ofrepparttar 121518 competitor's business (yet), userepparttar 121519 generic field. Nothing is more enticing thanrepparttar 121520 (assumed) fact everyone else has it, ESPECIALLY if it's a competitor.

...in fact Mrs. Sloppy aroundrepparttar 121521 corner just started with our service.

2) Reason-get torepparttar 121522 point, don't start talking about incidental things, you'll lose momentum.

...The reason I'm Calling/writing/spittin' on your sidewalk is.....we wantrepparttar 121523 opportunity to show you how quickly and efficiently we can clean your sidewalk. A demo will only take about 2 minutes, and you'll see for yourself why others in your neigborhood are so pleased.

[If you're telemarketing or speaking in person, SAY I'd only like a moment of your time to set an appointment to show you how I can save you bookoo% on your sidewalk cleaning.]

3) Set up appointment

Just because we work on/overrepparttar 121524 internet is no reason not to talk to each other; userepparttar 121525 telephone, or a chat room if you want to saverepparttar 121526 10Cents/min.

.....Well, you have quite a mess here now Mrs. Astonished, I could get with you about 3 this afternoon, or 10 am on Thursday. Which is better for you?

This is Soooo important. You are really notrepparttar 121527 main concern of your customer; he is yours. This really does nail down a time and place, gives an option that is Yes or YES; NO OPEN ENDS.

4) If appropriate, ask if anyone else they know might like to also attend, listen, be interested-and what's in it for them. GETrepparttar 121528 names and numbers if possible and follow-up, remind each participant! These are all now warm leads!

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