Are You a One Trick Pony?

Written by Edward Thorpe


Do your customers know what you're going to say - before - you say it? Have you become so predictable that you're ignored? In other words, are you a One Trick Pony?

Hmmm, you may muse. AM I a one trick pony? Whateverrepparttar hell that is. In fact, Just what Is good old uncle ed getting at?

Hmmm...Oh well, you don't have time to figure out what Mr Lazy Dude is asking you... You've gotta a lot of work to do. After all, Your sales are flat. Your old newsletter members are un-subscribing. Your New newsletter subscribers all have free email addresses.

And every damn person you hear from is broke and looking for a handout...Sorry, uncle ed, you've got other fish to fry.

Doesrepparttar 121878 above sound a little like your Home Grown Biz these days? Are you feelingrepparttar 121879 economic downturn? Are your tactics, ads, offers, sales letters not gettingrepparttar 121880 response they did just a few months ago?

Are you in a scramble to find new affiliate programs? Are you looking for something, Anything, that works? Have you even considered buying email blasts? After all, isn't that why you have your junk email accounts?

Am I making you a little nervous? Am I hitting close to where your Home Grown Biz lives? Well, don't feel likerepparttar 121881 Lone Ranger. There's plenty of this going around.

So what's happening here? Is it really justrepparttar 121882 fallout fromrepparttar 121883 much ballyhooed slowdown? Perhaps it is. Then again, perhaps it's because you, like so many of us internet marketers, have become a stale One Trick Pony.

Must we all haverepparttar 121884 same boring long, and I do mean loooong sales letters at our affiliate sites? Is it me, or do our internet sales letters read exactly alike? Are we required to go to such lengths to hide our price?

Are You Showing Potential Customers the Exit Before they've Even Started Shopping?

Written by Marc Goldman


How many times have you been to a website that had so many programs and so many banner ads that you couldn't wait to click onrepparttar back button of your browser?

Do you realize that many websites display banners from banner exchanges on their home page only to lose potential customers before they have even settled in?

Your objective on a website should be to encourage visitors to not only visit once but to return again and again. Some ofrepparttar 121877 best websites withrepparttar 121878 highest traffic have something that attracts visitors over and over. They have a traffic magnet. Do you?

Some traffic magnets include: Discussion Boards. One of my friends has a discussion board that attracts close to a million page views a month! These discussion boards are fantastic traffic magnets because people become almost addicted and check back day in and day out to see what everyone is talking about.

I know other people who have an article library that attracts tons of repeat traffic. They offer free articles and relevant tips that their audience would have a particularly strong interest in knowing about. The key is to offer something useful that people want to visit and refer to again and again.

Once you have developed a traffic magnet,repparttar 121879 key is to sell. You should never become so obsessed with getting visitors that you forget to sell to them! You don't have to do that right from your website. One ofrepparttar 121880 keys is to get people to opt-in to your list. Offer a newsletter or tell visitors that they can sign up for your mailing list to receive notice by email whenrepparttar 121881 site changes or gets updated.

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