What is spam ?

Spam is text or URL, in one or several exemplars, neither being waited nor wished, not having, neither directly nor from its shipper, no relationship neither with recipient nor with a possible
resource related to recipient.

How does spam appears in blogs ?

• Through comments’ body and commentator’s URL.
• Through trackbacks’ excerpt and permalink’s URL

What are anti-spam methods?

• Authentication by connection
• CAPTCHA
• Black List
• Bayesian Filter

Other methods to minimize spam :

• Time Interval between submissions / Number of submissions per hour.
• DDD.
• Secure Form Mode : force page and submission to be manual.
• Rank Denial : Directs hyperlinks an intermediary server.
• Autoclose after N days: entry stops accepting comments or trackbacks.

Which data are analyzed by these methods ?

Active methods do analyze shipper to check if it’s:
• a spamer by coparing its IP address with blacklisted ones.
• authorized by authentication
• a human by CAPTCHA

Passive methods do analyze :
• comment’s data:
  • nickname
  • eMail address
  • URL
  • message
• trackback’s data (concerning shipping blog):
  • blog’s name
  • entry’s title
  • entry’s excerpt
  • permalink’s URL

Some of this is due to product, or professionalism of website, but a great part of it is down to message that is sent.

So how can you maximise chances of getting adecent response from your first email campaign?

Follow these simple rules and your email camapaign should be successful right from beginning.

1) Know What you Want Before you sit down and write your email, think about what you wan tot achieve from it. more visitors to your website? More sales for a hard to sell product? More signups to your newsletter? Or something completely different? Whatever aim, keep it in mind while writing your email

2) Spell It Write!! There's nothing worse than receiving a marketing email with poor spelling and grammar. If you can't spell and your email doesn't sound right, how can you expect people to buy from you? A marketing writer such as Angela Sherman of Content Creation can help you with this.