are ever changing. Old methods are constantly changing and new leaders

must change with them. These demands for leadership are changing so

fast that there is now a lack of people to fill these positions. In

this ever changing enviroment of global business reform is now

definitely called for in doing business.

If organisations are to succeed in this changing enviroment leaders

must be skilled at using their staffs to their full potential, giving

the customer excellent care, have an ability to forsee and implement

use of technology, and not least ability to work cross culturally. What is needed today is leadership that are visionary.

They are first and formost dreamers. They can envision dreams and

inspire others to blossom to their full potential by encouraging them

to dream.

They are able to build global trust and use our diversities to dream

beyond anything that has ever been known to man before this time.

The future CEO will be ask to balance broader social roles that

companies are being ask to play all over world. They will be asked

to manage a diverse multicultural workforce and not least of these

talents will future CEO will be ask to handle painful ethical

issues that arise out of intersection of business and technology.

This new leader will use their understanding of trends in a dynamic

environment to craft a sound strategic direction. They will create

movement by motivating key players to overcome obstacles they

encounter along way. These obstacles will be many and one of

biggest will be CEO's themselves working with a diverse

So You Want To Be An Affiliate Marketer. Well, a lot of my selling is affiliate programs. I like you want to

make money at affiliate sites. Now I am told by gurus to put up my

own affiliate website with my own ad copy. That means to me that I

have to build a website that people will stick around long enough to

read my ad copy. What do I have to start with? Headlines, headlines,

headlines. Grab them with your headline then they will stay long

enough to read your sales copy.

You must know your product inside and out to write a good sales

letter. So first of all to sell a affiliate product one needs to buy

the product and use it. Then write a review of product in form

of an article. People like to read pros and cons of anything when

considering buying a product. I am as honest as I can be with any

product I am selling so that people will trust me when I recommend

another product. No hype, anyway hype is just not me. I am chatty and

feel I am authentic that comes across in a good sales letter. Spend

time writing this sales letter be sure you are listing all

benefits to customer. What this product can do for you goes a long

way in selling a product. So if you really believe in this product you

can endorse it. Put up lots of links to other good articles on your site. Offer you

customer valuable content. Remember your job as an affiliate is not to

sell but to pre-sell so you are building trust here. Be sure you offer

them your contact information. I have a 800 number on my site and it