In a move that rocked online world and left many Internet marketers shaking in their boots, Federal Trade Commission (FTC) initiated a sweeping crackdown on what they termed "Internet Scammers" and "Deceptive Spammers." The FTC, along with state and federal officials, filed numerous criminal and civil law enforcement actions and froze corporate and personal assets of some defendants.
According to FTC, they went after a wide array of deceptive schemes and illegal scams including auction fraud, illegal sale of controlled substances, bogus business opportunities, deceptive money-making scams, illegal advance-fee credit card offers, and identity theft.
In other words, Uncle Sam gave notice that people can no longer treat Internet like Wild, Wild West!
I welcome this long overdue crackdown on Internet evildoers.
For years, honest business owners suffered because Internet scammers caused consumer fear and reluctance to conduct business online.
As government cleans up back alleys of Internet, consumer confidence will rise and sales will increase.
However, as with any crusade to bring about law and order, innocent businesses stand a real chance of getting caught in crossfire.
Let's face it, if you get named in a lawsuit by government - even if you're innocent -you'll still lose a lot of time, energy, emotion, and money defending yourself.
If you operate any business online, or plan to set one up, following guidelines should help you avoid problems.