Don't get me wrong freebies do increase traffic, but not like they did when internet was new. The key is to increase perceived value of your freebies so they will be more attractive to your audience. How do you do this? Well, here are eight ways:

1. You could tell them what freebie is worth with a dollar amount. For example, "Subscribe to my free e-zine! A $199 value!"

2. You could add other freebies to your freebie that will increase value. For example, "Subscribe to my free e-zine and get free access to our "subscribers only" private web site!"

One morning I asked him how he could possibly be in such a good mood every morning. His response was " It takes just as much energy to be pleasant as it does to be grumpy."

I have tried to use that formula in my life and 90% of time, I carry it off.

This morning however is one that has been very difficult to practice that policy. I am normally an early riser. This morning was no different.

I fired up my computer and after getting online, I started bringing in my mail as I usually do. I went to do my other morning chores, starting a fire, putting on my wife's water for tea, pampering cat, all of normal things.

I returned to find an unusually large number of emails. I started browsing through them to find that I had at least fifty copies of same offer.

Now don't get me wrong, I think traffic generating programs are great. I also think Mark Joyner is a bright young man with some good ideas. I am also sure that his latest brainstorm will also bring him a great deal of publicity.

If you possibly escaped email barrage announcing his latest venture, it is a website pop-under program. There are already a few of them around. but Mark has added a new wrinkle or two.

My problem is not with ingenuity of program. I enjoy seeing people come up with new twists to programs that already exist. My problem is direction that marketing is taking.

There are now pop-ups, pop-under, exit programs and some other things that I am not sure even have names.