6 Strong Reasons Why RSS Beats Email Marketing

Written by Mustafa Khundmiri


A brand new marketing tool predicted to replace email is currently sweepingrepparttar World Wide Web like a storm.

The Internet is experiencingrepparttar 105301 so-called “orange” revolution and there’s no stopping to it. The online marketing world is rigorously seen chanting a 3-letter mantra, R-S-S.

Yes, RSS is here and it’s got substance, material, style, sophistication…

In a word, it’s gotrepparttar 105302 ‘X’ factor.

RSS, which stands for “Really Simple Syndication”, isrepparttar 105303 newest andrepparttar 105304 fastest growing technology online. Many publishers, webmasters and marketers are adopting RSS. It has helped spam go down to a great extent and made bulk messages a thing of past.

No wonder spammers are shaking in their boots all overrepparttar 105305 web!

Here are 6 strong reasons why RSS beats email marketing torepparttar 105306 core:

1. Kiss Spam Filters Goodbye - RSS can help you distribute your content directly to your subscribers, without any spam filters interfering. Your messages will never get blacklisted and blocked and will always be delivered promptly, unless and until your subscribers choose to endrepparttar 105307 relationship themselves.

2. Subscribing Is Easy - Your subscribers don't have to worry about giving out any of their personal details to subscribe and read your RSS feeds. All they need to do is, add your feed to their online or desktop RSS reader and that’s it. They are ready to receive and read content from you without any hassles.

3. Un-subscribing Is Easier - Removing your subscriber’s email from your email list automatically has it’s own share of problems, and it doesn’t work allrepparttar 105308 time. However, when you talk about RSS, it’s easy for your subscribers to unsubscribe from your publication. They can stop receiving messages from you any time by simply deleting your feed from their RSS reader. Simple as that!

Is RSS Here to Stay or Gone Tomorrow?

Written by Kent Thompson


RSS is totally hot. We have seen it everywhere, from John-Doe blogsites to major news websites. If you haven't heard of RSS before, that's okay, because I hadn't either until a couple of months ago!

RSS stands for Really Simple Syndication, or whatever you want it to stand for. I have seen it also stand for RDF Site Summary, but it really doesn't matter. What's important is what it does.

Here's how RSS works:

Every site that has constantly changing content has one big problem: How do you notify your visitors when you've posted new content without them having to scour your entire site every 30 mins? You could send them an email, but that has several drawbacks.

First, you might not get your messages throughrepparttar spam filters. Filters are snatching more and more messages, and just to keep up anymore you have to run all your content through rating systems just to findrepparttar 105299 likelyhood of it getting blocked. What a pain inrepparttar 105300 neck!

Second, people are so hesitant to give out their closely guarded email address. I know I guard my email address with my life. How can your visitors trust you if they just clicked to your site? You could be an underground spam operation for all they care.

This is where RSS is awesome!

Instead of sending an email, you can have your website generate what's called an RSS Feed. An RSS Feed is nothing more than a webpage with a bunch of summaries ofrepparttar 105301 new content on it. Next time you see that little orange icon with XML or RSS, click on it and you'll see what I mean. The summaries are formatted in such a way that an RSS Reader can sort them out and display them neatly.

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