Business people:
point of your website is to get business, make money. Is your faulty web design sabotaging these crucial objectives?
Let's take a quick look at what a profitable website MUST contain. Then compare this to what you've actually got.
#1: Your website must focus on capturing email addresses
Most people don't buy
first time they learn about something, even something they like. That's why
#1 objective of your website MUST be to capture
all-important prospect email address.
When you've got this information, you've got what you need to follow-up, stay in touch, and keep building your relationship with this prospect, so you get
sale.
Because this objective is soooo important you should make it important with flash design. For an example, click here http://www.internetmarketbiz.com This smart owner is building his all-important email list by making
acquisition of prospect email his #1 priority using eye-popping flash! Or visit this incredible illustration of how to capture e-mail details using flash: http://www.dreamcruises4u.com/
#2 Stuffing your home page with way too much information
The objective of your home page should be to channel people to where you want them to go. Unfortunately,
amateur web designer who thinks "more is better" overloads
home page, reasoning that
prospect will take her time to read through everything until she finds what she wants. Unfortunately, this is a fundamental misunderstanding of how people use
net.
What people want is a site that immediately directs them to what they're looking for. They don't want to wade through an extra word -- not even one. They want quickly to know what you've got and what they have to do to get it. Your home page, therefore, should provide a series of easy directional signals. For an example, visit http://www.worldprofit.com This is a multi-million dollar company, but look how few words they use to capture
visitor's attention and direct him. A prospect visiting this site wastes no time!