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2. Paid advertising. Most popularly this would be pay per click advertising through Adwords or Overture or one of
many other pay per click search engines. But it could be pay for inclusion, banner advertising or sponsor ads in E-zines.
3. Free advertising. The best way to get free advertising other than your search engine listings is to write articles. Articles like this one your reading will be added to other people's websites and can be submitted to article directories. Everywhere your article is placed there will also be a link to your site.
4. Affiliates. If you have a product then you should operate your own affiliate programme. That way others can promote your product in return for a commission and in order to do that they will have to send their visitors to your site.
5. Joint ventures. A joint venture is like a customised affiliate arrangement whereby another site owner promotes your product to their list or on their site in return for commission. A joint venture differs from an affiliate offer in that it will be a custom or personalised arrangement negotiated between parties.
6. Repeat visits. The two main ways of getting repeat visits to your site are to have interesting content or to invite people to return via a newsletter or other email that you send to previous visitors. You will of course need to have a reason for these visitors to return. Which brings us back to fresh content, but it could be a special offer or bonus. Obviously in order to send an e-mail you need to collect visitors email address first time that they visit your site.
These then are your basic ingredients. What you need is right recipe that mixes them all up into perfect business for you.
Darren Power is the webmaster at www.ireviewguru.com where you will find reviews of the products we use to make money online.
