Your perfect online business will be made up of just a handful of ingredients. They will be your revenue ingredients and your traffic ingredients. Your challenge is to mix them up in best way to suit your business needs and your niche in order to gain maximum profit.
Assuming your niche has already been determined by looking for a hungry crowd that you can put your site in way of, next step in planning your online business will be to choose your income ingredients.
When it comes down to it there are three basic ways that you can earn money with your own website.
1. You could create your own product that you sell to visitors. This might be an e-book, a video or audio course or maybe some kind of a membership service. Or maybe it’s a hard product, by that I mean something that you can touch and that you have to physically ship to your customers.
2. You could sell other people's products either by buying resale rights to a product or by joining affiliate programs and promoting other people's products for commission.
3. You could sell advertising on your site and earn revenue this way. This may be by selling space on your site but more likely would be by showing Adsense or similar ads.
Probably you will want to do all of above.
The third step will be to determine how you will get traffic. You have a few choices in this regard and below I have detailed six sources of traffic that you can use for your site. As with income ingredients above, top marketers use all of them.
1. Search engine optimisation (SEO). SEO is art of getting free traffic by being listed highly in search engines. if you can get on first page at Google for a popular search term then you'll get traffic and plenty of it. The process can be slow but is certainly worthwhile.